North America Movie & Entertainment Market Size, Share, and COVID-19 Impact Analysis, By Product (Movies and Music & Videos), By Platform (Online and Offline), and North America Movie & Entertainment Market Insights, Industry Trend, Forecasts to 2035

North America Movie & Entertainment Market Insights Forecasts to 2035

• The North America Movie & Entertainment Market Size Was Estimated at USD 36837.8 Million in 2024.
• The Market Size is Growing at a CAGR of 7.45% between 2025 and 2035.
• The North America Movie & Entertainment market is Anticipated to Reach USD 81214.5 Million by 2035.

According to a research report published by Spherical Insights & Consulting, the North America movie & entertainment market is anticipated to Hold USD 81214.5 Million by 2035, growing at a CAGR of 7.45% from 2025 to 2035. Future opportunities in North America’s movie and entertainment industry will be provided by the continued growth of streaming technology, virtual/augmented reality (VR/AR), greater demand for original motion pictures, more digital monetization, and hybrid methods of releasing films that expand their audience and revenue opportunities.

Market Overview

The North America Movie & Entertainment Market Size encompasses the creation, distribution and consumption of films, television series, musical works, video game content and live events on traditional and digital platforms. In recent years, the North American Movie & Entertainment industry has rapidly evolved due to the increasing influence of OTT (Over The Top) [aka Digital] platform services in creating new ways to view and pay for content, changing consumer behaviour patterns that lead to greater demand for on-demand digital content, and Increased usage of online video serving companies (OVOs), which are creating new forms of use by users, by creating original programming available for subscription via their service. Technology also continues to advance and improve user experience by providing the user with high quality visual effects, immersive audio, and more advanced streaming capabilities. In addition, the growth of video gaming, eSports, and interactive entertainment is also impacting market growth. Collectively, digitalisation, content development/innovation, and increased consumer spending are continuing to solidify the North American movie & entertainment industry.

Report Coverage

This research report categorizes the market for the North America movie & entertainment market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the North America movie & entertainment market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the North America movie & entertainment market.

Driving Factors

The expanding popularity of OTT's streaming services are helping the North American movie & entertainment industry grow. OTT's lead to flexibility by supporting the availability of Diverse Content when a user chooses to access that content. Additionally, the North American movie & entertainment industry is benefiting from increased consumer spending in digital entertainment and the continued growth of internet access and smart devices in the US and Canada. The investment and development of original movies, series, and video games is also helping to provide consumers with more options for where to access content. As a result of these developments, content quality is improving across the industry due to the use of 4K/8K, Immersive Sound, AR/VR, Advanced CGI, and many other technical innovations. Additionally, the growth of gaming, esports, and interactive entertainment will continue to spur additional industry growth in the future.

Restraining Factors

Some of the obstacles that North America's movie & entertainment industry is having includes the increasing expense required to produce movie and television content, extremely competitive online viewers with multiple subscribers, subscriber fatigue; piracy, fluctuating box office revenue patterns and localized regulatory issues related to streaming or distributing digital content and the continual struggle of maintaining a consistent pattern of growth within this segment of the entertainment industry.

Market Segmentation

The North America movie & entertainment market share is classified into product and platform.

• The movies segment held a significant share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The North America movie & entertainment market is segmented by product into movies and music & videos. Among these, the Movies segment held a significant share in 2024 and is expected to grow at a significant CAGR during the forecast period. This is driven by rising demand for films across OTT platforms, increasing box office recovery, and continued investment in high-quality cinematic and streaming-exclusive productions.

• The online segment held a significant share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The North America movie & entertainment market is segmented by platform into online and offline. Among these, the online segment held a significant share in 2024 and is expected to grow at a significant CAGR during the forecast period. This growth is driven by the surge in OTT streaming adoption, widespread smartphone and smart TV usage, on-demand viewing preferences, and expanding digital content libraries.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the North America movie & entertainment market along with a comparative evaluation primarily based on their Service offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes Service development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Warner Bros. Discovery Inc
• Paramount Global
• Vivendi SE
• Comcast Corporation
• Netflix Inc
• The Walt Disney Company
• Sony Group Corporation
• Amazon.com Inc

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at North America, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the North America movie & entertainment market based on the following segments:

North America Movie & Entertainment Market, By Product

• Movies
• Music & Videos

North America Movie & Entertainment Market, By Platform

• Online
• Offline