Global Lip Augmentation Market Size, Share, and COVID-19 Impact Analysis, By Material (Hyaluronic Acid Fillers, Poly-L-Lactic Acid Fillers, Fat Injection/Lipoinjection, Lip Collagen, and Others), By Type (Temporary and Permanent), and By Region (North America, Europe, Asia-Pacific, Latin America, Middle East, and Africa), Analysis and Forecast 2025 - 2035

Global Lip Augmentation Market Insights Forecasts to 2035

• The Global Lip Augmentation Market Size Was Estimated at USD 7.43 Billion in 2024
• The Market Size is Expected to Grow at a CAGR of around 7.67% from 2025 to 2035
• The Worldwide Lip Augmentation Market Size is Expected to Reach USD 16.75 Billion by 2035
• Asia Pacific is Expected to Grow the fastest during the forecast period.

According to a research report published by Spherical Insights and Consulting, The Global Lip Augmentation Market Size was worth around USD 7.43 Billion in 2024 and is predicted to grow to around USD 16.75 Billion by 2035 with a compound annual growth rate (CAGR) of 7.67% from 2025 and 2035. The market for lip augmentation has a number of opportunities to grow due to consumers' inclination towards natural three-dimensional enhancement of lip volume and distinct vermilion borders.

Market Overview

The global lip augmentation market encompasses the cosmetic procedures for enhancing the size and shape of lips, primarily using injectables such as hyaluronic acid fillers. Lip augmentation refers to a cosmetic procedure that modifies the shape of the lips using fillers, like collagen or implants. The procedure is performed for enhancing the lip size, correcting asymmetry, creating protrusion, or adjusting the ratio of the top and bottom lips. With the growing trend toward cosmetic surgery, societal emphasis on youthfulness and physical attractiveness, lip augmentation is one of the most prevalent cosmetic operations. There is increasing emphasis on novel dermal filler injection and surgical techniques for lip augmentation in the market.

Innovation and market expansion are anticipated as a result of major players' growing R&D expenditures and the expanding partnerships. For instance, in March 2025, Salvona advances colour and lip care with two innovative encapsulates, with the introduction of cutting-edge advances in colour cosmetics and lip enhancement. The integration of lip filler technology is a sophisticated approach to facial rejuvenation in aesthetic medicine, which represents significant growth in the lip augmentation market.

Report Coverage

This research report categorizes the lip augmentation market based on various segments and regions, forecasts revenue growth, and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the lip augmentation market. Recent market developments and competitive strategies such as expansion, type launch, development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the lip augmentation market. 

Driving Factors

The market for lip augmentation is driven by the increasing demand for aesthetic procedures. For instance, in June 2024, the International Society of Aesthetic Plastic Surgery (ISAPS) annual Global survey shows a higher increase of 5.5% in surgical procedures, with more than 15.8 million procedures performed by plastic surgeons and 19.1 million non-surgical procedures. Further, the increasing awareness about aesthetic treatments, driven by social media platforms and celebrity culture, is ultimately promoting the lip augmentation market. The continuous efforts towards developing safer and effective aesthetic solutions, including the next-generation filler technology that eliminates the need for chemical cross-linking agents, are propelling the market growth of lip augmentation. For instance, in March 2025, Koru Pharma secured a patent for its groundbreaking hyaluronic acid-agarose filler technology, which is a next-generation advancement in BDDE-free dermal fillers.

Restraining Factors

The lip augmentation market is restricted by the side effects associated with lip fillers like swelling, bruising, tenderness, asymmetry and severe effects like vascular occlusion, infection, or allergic reactions. Further, the increased procedure cost, limited reimbursement, regulatory challenges, and product recalls are challenging factors in the lip augmentation market. 

Market Segmentation

The lip augmentation market share is classified into material and type.   

• The hyaluronic acid fillers segment accounted for the largest share of over 50.0% in 2024 and is projected to grow at a substantial CAGR during the forecast period.

Based on the material, the lip augmentation market is divided into hyaluronic acid fillers, poly-L-lactic acid fillers, fat injection/lipoinjection, lip collagen, and others. Among these, the hyaluronic acid fillers segment accounted for the largest share of over 50.0% in 2024 and is projected to grow at a substantial CAGR during the forecast period. Hyaluronic acid fillers are popular soft tissue filler augmentation agents that have aided in revolutionizing the filler market. Further, hyaluronic acid is widely distributed in the connective tissue extracellular matrix, and has become widely available for subcutaneous/intradermal, intraarticular, topical, and ocular use. Hyaluronic acid gel fillers are injected to restore volume lost due to age or disease, providing facial contour. Technological advancement in filler formulations, along with their increased adoption, is propelling the market growth.

• The temporary segment accounted for the largest share of about 56.3% in 2024 and is anticipated to grow at the fastest rate during the forecast period.

Based on the type, the lip augmentation market is divided into temporary and permanent. Among these, the temporary segment accounted for the largest share of about 56.3% in 2024 and is anticipated to grow at the fastest rate during the forecast period. Temporary lip filler injections aid in temporarily enhancing the volume and shape of the lips. Its key benefit is its reversibility, unlike surgical procedures that permanently alter the body. Further, it enables adjustments and customization based on individual preferences and evolving beauty trends.

Regional Segment Analysis of the Lip Augmentation Market

• North America (U.S., Canada, Mexico) 
• Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)
• Asia-Pacific (China, Japan, India, Rest of APAC)
• South America (Brazil and the Rest of South America) 
• The Middle East and Africa (UAE, South Africa, Rest of MEA)

North America is anticipated to hold the largest share of the lip augmentation market over the predicted timeframe.

North America is anticipated to hold the largest share of about 36.1% in the lip augmentation market over the predicted timeframe. The market ecosystem in North America is strong, with both cutting-edge startups and increased funding. For instance, K-Beauty startup industries, including Memebox, Flow Recipe, Peach and Lily, FaceTory, and Soko Glam, are funded and have secured Series A+ funding. The market for lip augmentation has been driven by the influence of social media platforms and celebrities. The United States is dominating the North America lip augmentation market, owing to the growing preference for non-surgical techniques in the dermatology field and the increasing number of minimally invasive procedures.

Asia Pacific is expected to grow at a rapid CAGR of about 10.5% in the lip augmentation market during the forecast period. The Asia Pacific area has a thriving market for lip augmentation due to the region’s cultural trend towards youthful appearance and K-beauty trends, along with the growing urbanization and rise in aesthetic clinics. Further, the presence of lip augmentation hospitals in the region is also responsible for promoting market growth. Japan is leading the Asia Pacific lip augmentation market over the forecast period, driven by the social media influence and technological advancements in filler formulations and injection techniques.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the Lip Augmentation market, along with a comparative evaluation primarily based on their type of offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes type development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Allergan
• Galderma Pharmaceuticals S.A.
• Merz Pharma GmbH
• Teoxane Laboratories
• Suneva Medical
• Sinclair Pharma
• Laboratoires Vivacy SAS
• Ipsen
• AptarGroup
• Mikron
• Sientra
• Shiseido
• Evolus
• Medytox
• Hugel
• Revance Therapeutics
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs) 

Recent Development

• In August 2025, Revance, a fast-growing global aesthetics and skincare company, announced the latest innovation in its aesthetic portfolio with the launch of the Teoxane RHE Collection with Mepivacaine as anesthetic.   
• In February 2025, an announcement was published by Evolus, Inc., a company specializing in aesthetic treatments, that the US Food and Drug Administration (FDA) had approved 2 injectable hyaluronic acid gels titled ‘Evolysse Form’ and ‘Evolysse Smooth.’
• In March 2024, Allergen Aesthetics, an AbbVie company, announced the U.S. FDA approval of JUVEDERM VOLUMA XC for injection in the temple region to improve moderate to severe temple hollowing in adults over the age of 21.

Market Segment

This study forecasts revenue at global, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the lip augmentation market based on the below-mentioned segments:  

Global Lip Augmentation Market, By Material

• Hyaluronic Acid Fillers
• Poly-L-Lactic Acid Fillers
• Fat Injection/Lipoinjection
• Lip Collagen
• Others

Global Lip Augmentation Market, By Type

• Temporary
• Permanent

Global Lip Augmentation Market, By Regional Analysis

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of the Middle East & Africa