Australia Electric Fireplace Market Size, Share, By Product Type (Wall-mounted, Fireplace Inserts, Electric Stove, and Freestanding), By End User (Residential, and Commercial), Australia Electric Fireplace Market Insights, Industry Trend, Forecasts to 2035

Australia Electric Fireplace Market Size Insights Forecasts to 2035

• Australia Electric Fireplace Market Size 2024: USD 9.31 Mn
• Australia Electric Fireplace Market Size 2035:  USD 23.90 Mn
• Australia Electric Fireplace Market CAGR 2024: 8.95%
• Australia Electric Fireplace Market Segments: Product Type and End User

An electric fireplace is a heating device representing a conventional fireplace's look and feel. Usually, LED lights and mirrors are used to create a flickering, but fake, flame effect. It is more beneficial than conventional wood or gas fireplaces; it can simply be plugged into any standard electric socket, has no need for any chimney or ventilation, and an integrated electric heater (often fan-forced, ceramic, or infrared) produces heat. The Australian electric fireplace market is growing because of various factors such as increasing renovations in homes, urban lifestyle in apartments, the need for energy-saving and easy-to-maintain heating solutions, decorating with pleasant-looking designs, and the use of advanced, eco-conscious electric fireplace technologies.

The Australian government provides a helping hand to energy-efficient home improvements via the $1 billion Household Energy Upgrades Fund, granting subsidized green loans for the purchase of energy-efficient appliances and upgrades. There are also regional programs such as the ACT Home Energy Support rebate (around $5,000) and statewide energy upgrade schemes that give back some money and offer perks for switching to electrical heating and making electrification advances.

In April 2025, Rinnai Australia introduced its EL Electric Fireplace collection, which incorporates top-notch flame-realism technology, application and voice controls, various sizes, and better energy efficiency, thereby showcasing the progressive innovation in aesthetic, low-maintenance electric heating for modern Australian homes.

Market Dynamics of the Australia Electric Fireplace Market:

The Australia Electric Fireplace Market Size is driven by the surging need for energy-efficient and eco-friendly heating solutions, and the increased installation of electric fireplaces in residential, commercial, and hospitality sectors, along with the rising choice for modern designs. Consumers' consciousness regarding safety, maintenance, and installation ease further accelerates acceptance. To add to this, mainly urbanization, renovation, and cold-weather areas are pushing the market, while on the other hand, innovations like smart controls, lifelike flame effects, remote operation, and compatibility with home automation systems are uplifting the product to higher levels.

The Australia Electric Fireplace Market Size is restrained by the high initial investment, its presence in fewer rural areas, the electricity prices, the competition from gas and wood-fueled fireplaces, and the occasional aesthetics not being as good as the traditional fireplaces, thus limiting the market to only certain locations.

The Australia Electric Fireplace Market Size has a bright future with the introduction of smart and connected models. App control and voice activation, along with smart home integration, will be the most attractive features. The demand for energy-efficient heating and reliable products will increase since consumers will be looking for alternatives to gas and wood. The fake flames that look so real, the ability to personalize your fireplace, the convenience of modular installations, and the hybrid heating solutions will be the innovations that attract the most customers in both residential and commercial areas. Sustainable materials and the demand for high-performance energy consumption will prompt the widespread use of electric fireplaces.

Market Segmentation

The Australia Electric Fireplace Market Size, share is classified into product type and end user.

By Product Type:

The Australia Electric Fireplace Market Size is divided by product type into wall-mounted, fireplace inserts, electric stove, and freestanding. Among these, the wall-mounted segment dominated the share in 2024 and is anticipated to grow at a remarkable CAGR during the forecast period. This is because of its contemporary visual appeal, compact design, simplicity of installation, and appropriateness for urban residences and apartments. Its robust demand and future expansion are further supported by expanding interior décor trends and smart-home integration.

By End User:

The Australia Electric Fireplace Market Size is divided by end user into residential, and commercial. Among these, the residential segment accounted for the largest share in 2024 and is projected to grow at a significant CAGR during the forecast period. Due to cost-effectiveness, high safety standards (no open flames), convenience of installation (no vents required), and growing demand for energy-efficient, visually beautiful heating systems, the residential segment dominates.

Competitive Analysis:

The report offers the appropriate analysis of the key organisations/companies involved within the Australia Electric Fireplace Market Size, along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

Top Key Companies in Australia Electric Fireplace Market:

• Rinnai Australia
• Bromic Heating
• Dimplex Australia
• VisionLINE Australia
• Euromate Australia
• Heat & Glo
• Heatstrip Australia
• Bosch Thermotechnology
• Masport Australia
• Harvey Norman
• Others

Recent Developments in Australia Electric Fireplace Market:

In August 2025, Beacon Lighting spread its electric fireplace range across the country, introducing sleek wall-mounted units that are ideal for small living spaces and apartments.

In June 2025, VisionLINE Australia brought in Bluetooth-compatible LED flame models that allow creating the perfect atmosphere and controlling the device from afar.

In April 2025, Rinnai Australia introduced its EL Electric Fireplace series with realistic flames, smart app/voice controls, and various size options.

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at the Australia, regional, and country levels from 2020 to 2035. Decisions Advisors has segmented the Australia electric fireplace market based on the below-mentioned segments:

Australia Electric Fireplace Market, By Product Type

• Wall-mounted
• Fireplace Inserts
• Electric Stove
• Freestanding

Australia Electric Fireplace Market, By End User

• Residential
• Commercial