Global Sports Streaming Platform Market Size To Exceed USD 108.93 Billion by 2033
According to a research report published by Spherical Insights & Consulting, the Global Sports Streaming Platform Market Size is Expected to Grow from USD 32.43 Billion in 2023 to USD 108.93 Billion by 2033, at a CAGR of 12.88% during the forecast period 2023-2033.
Browse 210 market data Tables and 45 Figures spread through 190 Pages and in-depth TOC on the Global Sports Streaming Platform Market Size, Share, and COVID-19 Impact Analysis, By Content Type (Live Sports Events and On-Demand Sports Content), By Subscription Model (Monthly Subscription and Annual Subscription), and By Region (North America, Europe, Asia Pacific, Latin America, Middle East, and Africa), Analysis and Forecast 2023 – 2033
The sports streaming platform market refers to the industry that provides digital platforms and services for live and on-demand sports content delivery via the internet. These platforms enable users to stream sports events on various devices, including smartphones, tablets, smart TVs, and computers, often through subscription-based, pay-per-view, or ad-supported models. Moreover, the sports streaming platform market is driven by rising demand for live sports content, increasing smartphone and smart TV penetration, high-speed internet expansion, growing OTT adoption, AI-driven personalization, cloud-based streaming, and shifting consumer preference from traditional cable TV to on-demand, multi-device digital sports viewing experiences. However, restraints include high subscription costs, content licensing challenges, piracy concerns, bandwidth limitations in developing regions, competition from free streaming platforms, and technical issues like latency and buffering, impacting user experience and market growth.
The live sports events segment accounted for the largest share of the global sports streaming platform market in 2023 and is anticipated to grow at a significant CAGR during the forecast period.
Based on content type, the global sports streaming platform market is divided into live sports events and on-demand sports content. Among these, the live sports events segment accounted for the largest share of the global sports streaming platform market in 2023 and is anticipated to grow at a significant CAGR during the forecast period. The growing demand for real-time sports action, increasing partnerships between leagues and streaming platforms, and the rising popularity of exclusive live-streamed events drive this dominance, making live sports the primary revenue generator for streaming services.
The monthly subscription segment accounted for a substantial share of the global sports streaming platform market in 2023 and is anticipated to grow at a rapid pace during the projected period.
On the basis of the subscription model, the global sports streaming platform market is divided into monthly subscription and annual subscription. Among these, the monthly subscription segment accounted for a substantial share of the global sports streaming platform market in 2023 and is anticipated to grow rapidly during the projected period. Consumers prefer flexibility, avoiding long-term commitments, and accessing short-term sports events. The growing trend of event-based subscriptions, promotional discounts, and affordability further drive the dominance of monthly plans over annual subscriptions.
North America is projected to hold the largest share of the global sports streaming platform market over the projected period.
North America is projected to hold the largest share of the global sports streaming platform market over the projected period. This is driven by high internet penetration, the strong presence of major streaming providers, increasing cord-cutting trends, and rising demand for live sports content. Major leagues like the NFL, NBA, and MLB boost subscription-based and ad-supported streaming services.
Asia Pacific is expected to grow at the fastest CAGR of the global sports streaming platform market during the projected period. This is due to rapid internet expansion, increasing smartphone adoption, growing popularity of regional and international sports, and rising investments in OTT sports streaming services driving market growth, especially in countries like India, China, and Japan.
Company Profiling
Major vendors in the global sports streaming platform market are Amazon.com, Inc., DAZN Limited, YouTube TV, ESPN Enterprises, Inc., FuboTV Inc., Paramount, Peacock TV LLC, beIN MEDIA GROUP, Sky UK Limited, Sony Pictures Networks India Private Limited, Star India Private Limited, and others.
Key Target Audience
- Market Players
- Investors
- End-users
- Government Authorities
- Consulting and Research Firm
- Venture capitalists
- Value-Added Resellers (VARs)
Recent Development
- In March 2025, Apple TV+ purchased exclusive streaming rights to National Basketball Association (NBA) and Major League Baseball (MLB) games. This was one of the steps in Apple's strategy to develop its library of sports content, disrupting traditional broadcasters and establishing Apple TV+ as a leading player in the North American market.
Market Segment
This study forecasts revenue at global, regional, and country levels from 2023 to 2033. Spherical Insights has segmented the global sports streaming platform market based on the below-mentioned segments:
Global Sports Streaming Platform Market, By Content Type
- Live Sports Events
- On-Demand Sports Content
Global Sports Streaming Platform Market, By Subscription Model
- Monthly Subscription
- Annual Subscription
Global Sports Streaming Platform Market, By Regional
- North America
- Europe
- Germany
- UK
- France
- Italy
- Spain
- Russia
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Rest of Asia Pacific
- South America
- Brazil
- Argentina
- Rest of South America
- Middle East & Africa
- UAE
- Saudi Arabia
- Qatar
- South Africa
- Rest of the Middle East & Africa