Top 40 Companies in The Global Pet Tech Market 2025: Strategic Overview and Future Trends (2024–2035)
RELEASE DATE: Sep 2025 Author: Spherical InsightsRequest Free Sample Speak to Analyst
Description
According to a research report published by Spherical Insights & Consulting, The Global Pet Tech Market Size is projected To Grow from USD 11.60 Billion in 2024 to USD 49.77 Billion by 2035, at a CAGR of 14.16% during the forecast period 2025–2035. A number of variables, including the quick rise of the pet population worldwide, rising household incomes, rising pet expenditures, and the availability of numerous tech-friendly pet items, are responsible for the market's expansion. The average amount spent per household on pets is increasing as more and more pet owners view their animals as members of their family.
Introduction
Pet tech is the term used to describe the use of technology in pet care products that are intended to enhance pets' general well-being, safety, comfort, and lifestyle while also offering pet owners convenience and peace of mind. AI-powered toys, wearable wellness monitoring, pet webcams, smart collars, and automatic feeding are important categories. Through smartphone apps, the new pet market assists owners in getting their pet's current location as well as other helpful statistics. Additionally, modern pet owners are eager to use technology to automate tasks like feeding and healthcare checks. Pet owners are gradually adopting technology like fitness trackers, monitoring cameras, and robotic feeding. Some developments in the pet tech sector include telemedicine choices for veterinary care, mobile applications that offer a range of pet-related services, GPS trackers made especially for pets, and intelligent pet feeding systems. The market for pet technology is being favored by a number of reasons, such as rising pet ownership, the human-animal link, and increased awareness of pet health. The demand for pet technology solutions that address the general well-being of their pets, including diet, grooming, hygiene, and health, is being driven by dual-income homes and increased disposable income.
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Pet Tech Market Size & Statistics
- The Market Size for Pet Tech Was Estimated to be worth USD 11.60 Billion in 2024.
- The Market Size is going to expand at a CAGR of 14.16% between 2025 and 2035.
- The Global Pet Tech Market Size is anticipated to reach USD 49.77 Billion by 2035.
- North America is expected to have the greatest demand in the Pet Tech Market over the forecast period.
- Asia Pacific is expected to grow the fastest throughout the forecast period in the Pet Tech Market.
Regional growth and demand
North America is expected to have the greatest demand in the Pet Tech Market over the forecast period. The region's high pet ownership rates and the accessibility of cutting-edge pet technology goods fuel industry expansion. Additionally, the region's adoption of these items is boosted by rising pet care expenses. Access to a variety of pet tech products and high pet owner awareness also contribute to the market's expansion. Additionally, the region's abundance of well-established firms will have a beneficial effect on the growth of the North American market in the years to come.
Asia Pacific is expected to grow the fastest throughout the forecast period in the Pet Tech Market.
The increasing prevalence of chronic diseases in pets, rising pet expenses due to increased disposable income, and growing wearable technology adoption are all factors contributing to the Asia Pacific market's expansion. Over the course of the analysis period, the pet technology market in India is expected to grow significantly in the Asia Pacific region. The nation's growing pet ownership rate, increased disposable income, and high pet care costs will present a significant opportunity for market expansion.
Top 10 Trends in the Pet Tech Market
- Smart Wearables & Health Monitoring
- Telehealth & Tele-Vet Services
- AI and Behavior Management
- Sustainability in Pet Tech
- Personalized Nutrition Solutions
- Automated Pet Feeders & Water Dispensers
- Interactive Cameras & Monitors
- GPS & Activity Trackers
- Smart Litter Boxes
- Smart Pet Doors
1. Smart Wearables & Health Monitoring
Collars and other gadgets that track a pet's location, activity levels, and health vitals using sensors, GPS, and AI so that owners may better manage their pet's health. Beyond GPS tracking, pet wearables are becoming increasingly sophisticated. Nowadays, smart collars track vitals (heart rate, respiration rate), activity, and sleep, identify abnormal behavior, and more.
2. Telehealth & Tele-Vet Services
The development of digital systems for veterinary care which increase access to veterinary services by enabling remote diagnostics and consultations. Remote diagnostics, follow-ups, and virtual consultations are becoming more common, particularly to help pets feel less stressed or in situations where in-person visits are difficult.
3. AI and Behavior Management
The analysis of pet behavior, the provision of individualized training resources, and the provision of remedies for anxiety and other behavioral problems through the application of artificial intelligence and machine learning. Smarter feeding systems, automated toys, behavior analysis, predictive health alarms, virtual fences and geofencing, and more are all powered by AI and ML.
4. Sustainability in Pet Tech
The development of pet technology goods and services utilizing sustainable materials and methods is becoming more and more popular, in line with consumer desires for environmentally responsible options. Demand for eco-friendly packaging, power-efficient electronics, biodegradable accessories, sustainable materials, etc., is growing.
5. Personalized Nutrition Solutions
Technologies that allow for automated food delivery and personalized meal programs according to a pet's unique nutritional demands and health requirements. Diet programs based on breed, size, age, and medical condition are becoming more common, as are automatic feeders and portion management. Some gadgets use real-time data to modify how food is dispensed.
Empower your strategic planning:
Stay informed with the latest industry insights and market trends to identify new opportunities and drive growth in the Pet Tech Market. To explore more in-depth trends, insights, and forecasts, please refer to our detailed report.
Top 25 Companies Leading the Pet Tech Market
- Rover
- FitBark Inc.
- Garmin International Inc.
- CleverPet Inc.
- Dogtra Co. Konectera Inc.
- Lo8tor Ltd
- Mars Petcare
- Lupine Pet
- Motorola Solutions Inc.
- Wagz Inc.
- Tractive GmbH
- Smart Pet Love
- Scollar Inc.
- Pod Tracker ANZ Pty Ltd
- PetSmart Inc.
- PetPace LLC
- PETKIT and Powbo Inc.
- Actijoy
- Dogtra
- Felcana
- Furbo
- Halo Collar
- Link My Pet
- Pawbo
- Pawscout
- Others
1. Rover
Headquarters: Seattle, Washington, USA
One of the biggest online marketplaces for pet services, Rover, was established in 2011 in Seattle, Washington. Through its online platform, Rover links pet parents with reliable dog walkers, boarding, daycare, house-sitting, and pet sitters. Purchased DogBuddy, the biggest pet services marketplace in Europe, to grow internationally.
2. Mars Petcare
Headquarters: McLean, Virginia, U.S.
Founded in 1911, Mars Petcare is a US-based pet technology firm with its headquarters located in McLean, Virginia. The business is a leader in pet food as well as a developer of the Pet Tech ecosystem. By fusing veterinarian data, wearable technology, and nutrition, the startup is laying the groundwork for AI-powered pet health solutions.
3. Tractive GmbH
Headquarters: Poststraße 4, Pasching, Austria
In 2012, the Austrian pet technology business Tractive GmbH was established with a focus on GPS tracking devices and activity monitors for animals. Through wearable technology, it is well known for assisting pet parents in tracking, monitoring, and guaranteeing the security of their dogs and cats. Lightweight GPS collars and devices from Tractive follow your whereabouts in real time and measure your sleep, exercise, and caloric expenditure.
4. FitBark Inc.
Headquarters: Washington St Unit 2S, Kansas City, Missouri, United States
Established in 2013, FitBark is a pet health and activity monitoring firm based in Kansas City, Missouri, in the United States. Dog welfare and the human-pet relationship are enhanced with pet activity and health trackers. FitBark GPS provides location alerts, escape alerts, and countrywide LTE connectivity while combining real-time GPS tracking and activity monitoring. FitBark 2 provides portable wearable activity, sleep, stress, and caloric expenditure trackers for dogs.
5. Felcana
Headquarters: London, England, United Kingdom
Felcana is a London, UK-based digital pet health and veterinary monitoring firm that was established in 2016. Wearable technology, applications, and veterinary data platforms are all integrated into this smart pet health monitoring system. It tracks behavior, sleep, activity, and early health indicators via wearables and Internet of Things devices.
Are you ready to discover more about the pet tech market?
The report provides an in-depth analysis of the leading companies operating in the global pet tech market. It includes a comparative assessment based on their product portfolios, business overviews, geographical footprint, strategic initiatives, market segment share, and SWOT analysis. Each company is profiled using a standardized format that includes:
Company Profiles
- Rover
- Business Overview
- Company Snapshot
- Products Overview
- Company Market Share Analysis
- Company Coverage Portfolio
- Financial Analysis
- Recent Developments
- Merger and Acquisitions
- SWOT Analysis
- FitBark Inc.
- Garmin International Inc.
- CleverPet Inc.
- Dogtra Co. Konectera Inc.
- Lo8tor Ltd
- Mars Petcare
- Lupine Pet
- Motorola Solutions Inc.
- Others
Conclusion
The Global Pet Tech Market Size is going through a revolutionary phase, driven by significant advances in AI, IoT, wearables, and digital health solutions. As pets become increasingly connected to families, owners are looking for smart, sustainable, and personalized solutions that improve animal health, safety, and quality of life while also delivering convenience and peace of mind. The industry is expected to develop significantly by driving innovation through strategic partnerships and product diversification, and substantial growth is predicted across North America and the Asia Pacific. Businesses and investors can take advantage of opportunities by meeting customer demand for technologically advanced, connected, and environmentally friendly solutions that will reshape the pet care industry.
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