United States Luxury Hotel Market Size, Share, and COVID-19 Impact Analysis, By Service Type (Business Hotel, Airport Hotel, Suite Hotel, Resort and Spa, and Others), By Theme (Heritage, Contemporary, Modern, and Others), and United States Luxury Hotel Market Insights, Industry Trend, Forecasts to 2035

United States Luxury Hotel Market Insights Forecasts to 2035

• The U.S. Luxury Hotel Market Size Was Estimated at USD 82.2 Billion in 2024
• The Market Size is Expected to Grow at a CAGR of around 7.56% from 2025 to 2035
• The USA Luxury Hotel Market Size is Expected to Reach USD 183.19 Billion by 2035

According to a research report published by Spherical Insights & Consulting, the US Luxury Hotel Market is anticipated to reach USD 183.19 billion by 2035, growing at a CAGR of 7.56% from 2025 to 2035. The U.S. luxury hotel market is thriving, driven by rising demand for premium experiences, personalized services, and wellness offerings, with modern-themed resorts and spa destinations leading consumer preferences nationwide.

Market Overview

The United States luxury hotel market defines upscale hospitality options that provide higher-end accommodations, high-quality services, and exceptional experiences for prosperous travelers. What differentiates the hotels is the lavish amenities, bespoke guest experiences, and specialized architectural designs and layouts, providing a full package beyond mere shelter, a luxury lifestyle experience. Moreover, distinct growth drivers in the U.S. luxury hotel industry are growing demand for ultra-personalized wellness retreats, adoption of AI-powered guest personalization, rising popularity of eco-luxury stays, and high-end collaborations with luxury brands. These trends appeal to high-end travelers looking for customized, sustainable, and experiential offerings beyond the conventional five-star hospitality norms. Furthermore, technologies such as smart room automation, immersive AR/VR experiences, and biometric check-ins upgrade guest experiences. Major players like Marriott, Hilton, and Four Seasons drive the market through international expansion, loyalty schemes, and bespoke luxury packages for high-end travelers.

Report Coverage

This research report categorizes the market for the U.S. luxury hotel market based on various segments and regions and forecasts revenue growth and analyses trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the United States luxury hotel market. Recent market developments and competitive strategies such as expansion, product launch, development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the USA luxury hotel market.

Driving Factors

The U.S. luxury hospitality industry is propelled by the expanding power of social media and experiential travel, where travelers look for sharable, memorable experiences. The increase in destination weddings, upscale corporate retreats, and luxury staycations is also driving demand. Increased international travel and the spread of luxury hospitality to secondary cities are also creating new sources of revenue, while celebrity endorsements and A-list events pull luxury travelers seeking prestige and exclusivity.

Restraining Factors

Restraining factors include high operational costs, economic downturns affecting discretionary spending, labor shortages in hospitality, and growing competition from upscale vacation rentals offering luxury experiences with more privacy and flexibility at competitive prices.

Market Segmentation

The United States luxury hotel market share is classified into service type and theme.

• The resort and spa segment held a significant share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The United States luxury hotel market is segmented by service type into business hotel, airport hotel, suite hotel, resort and spa, and others. Among these, the resort and spa segment held a significant share in 2024 and is expected to grow at a significant CAGR during the forecast period. These properties attract affluent leisure travelers seeking relaxation, wellness, and exclusive experiences. The demand for wellness tourism, scenic destinations, and high-end amenities drives the popularity of resort and spa hotels over other service types.  

• The modern segment held a significant share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The United States luxury hotel market is segmented by theme into heritage, contemporary, modern, and others. Among these, the modern segment held a significant share in 2024 and is expected to grow at a significant CAGR during the forecast period.  These properties appeal to affluent travelers seeking sleek design, cutting-edge technology, and contemporary amenities. With growing demand for stylish, urban experiences and digital convenience, modern luxury hotels outperform other themes in attracting both business and leisure clientele.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the US luxury hotel market, along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• InterContinental Hotels Group
• Cavallo Point
• JW Marriott
• Rose Wood Hotel
• Nimmo Bay, Great Bear Rainforest
• The Mark Hotel
• Hyatt Corporation
• Accor
• Rencho Valencia Resort
• Long Beach Lodge Resort
• Others

Recent Developments:

• In April 2024, by the end of 2026, Marriott International hopes to have expanded throughout Europe at a faster rate, with plans to convert almost 100 hotels and implement adaptive reuse projects.

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at the United States, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the USA luxury hotel market based on the below-mentioned segments:

United States Luxury Hotel Market, By Service Type

• Business Hotel
• Airport Hotel
• Suite Hotel
• Resort and Spa
• Others

United States Luxury Hotel Market, By Theme  

• Heritage
• Contemporary
• Modern
• Others