United States Handicrafts Market Size, Share, and COVID-19 Impact Analysis, By Product (Apparel & Accessories, Woodwork, Glassware, Potteryware, Art Metalware, Kitchen & Tableware, Sculpture, Fragrance & Incense Sticks, and Others), By Distribution Channel (Mass Retailers, Online, Independent Retailers, Specialty Stores, and Others), and United States Handicrafts Market Insights, Industry Trend, Forecasts to 2035

United States Handicrafts Market Size Insights Forecasts to 2035

• The US Handicrafts Market Size Was Estimated at USD 160521.5 Million in 2024
• The Market Size is Expected to Grow at a CAGR of around 3.85% from 2025 to 2035
• The US Handicrafts Market Size is Expected to Reach USD 243139.1 Million by 2035

According to a Research Report Published by Spherical Insights & Consulting, the United States Handicrafts Market Size is anticipated to reach USD 243139.1 million by 2035, growing at a CAGR of 3.85% from 2025 to 2035. The expansion of the United States handicrafts market is propelled by the growing desire for handmade, distinctive, and culturally meaningful products as customers place a higher value on eco-friendly products and craftsmanship than on mass-produced ones.

Market Overview

Handicrafts are typically defined as one-of-a-kind items made primarily by hand, where direct personal work remains the most important component of the finished product, even when artisans may use simple tools or simple machinery. The marketplace for US handicrafts has been flourishing due to the uptick in cultural awareness across the country, with consumers showing interest in various cultures' customs, handicrafts, and craftsmanship. Handicrafts allow a way for consumers to create connections with individuals from other cultures, promoting a deeper understanding of those cultures along with trade. Synthetic products dominate the markets, a US in which handicrafts shine, a space where artistry, authenticity, and originality cannot be taken outside of craftsmanship. And in addition, as consumers grow ever more conscious and through their consumption, they are often looking for sustainable products with lower environmental footprints. Furthermore, increasing trends are taking advantage of individuals' desire to support local artists and small businesses.

The U.S. government provides a range of financial assistance, business support, and cultural initiatives to handcraft makers. With grant sizes usually ranging from $10,000 to $100,000, the National Endowment for the Arts (NEA) offers grants through its folk & traditional arts and grants for arts projects programs, which frequently match federal funds one-to-one, to support traditional craft training, apprenticeships, festivals, exhibitions, and business development.

Report Coverage

This research report categorizes the market for the United States handicrafts market based on various segments and regions and forecasts revenue growth and analyses trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the United States handicrafts market. Recent market developments and competitive strategies such as expansion, product launch, development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the United States handicrafts market.

Driving Factors

The growth of the United States handicrafts market is boosted by the popularity of handicrafts as a way to engage with and experience the cultural significance of cultural traditions continues to gain traction. As people strive to integrate aspects of various cultures into their homes and lives, a greater understanding of cultures has led to a desire to participate in handicrafts. Because handicrafts are typically one-of-a-kind or produced in lesser quantities, they offer customers a deliciously unique product category. Every handicraft contains an element of care, a devotion of value, and the unique carving of each artisan.

Restraining Factors

The United States handicrafts market faces obstacles like competition from inexpensive, mass-produced imports. Handcrafted products cost more, despite being one-of-a-kind, high-quality products, due to labour costs and materials.

Market Segmentation

The United States handicrafts market share is classified into product and distribution channel.

• The woodwork segment held the largest market share in 2024 and is expected to grow at a remarkable CAGR during the forecast period.

The United States handicrafts market is segmented by product into apparel & accessories, woodwork, glassware, potteryware, art metalware, kitchen & tableware, sculpture, fragrance & incense sticks, and others. Among these, the woodwork segment held the largest market share in 2024 and is expected to grow at a remarkable CAGR during the forecast period. The segment is driven by an encouraging trend that illustrates wood-based furniture, cutlery, and decorative products which will always have a sustained appeal when they combine functionality and design. In general, wood-based handicrafts are popular with consumers because they often possess artisanal qualities and are durable and sustainable products.

• The mass retailers segment held the highest revenue share in 2024 and is expected to grow at a significant CAGR during the forecast period.

Based on the distribution channel, the United States handicrafts market is segmented into mass retailers, online, independent retailers, specialty stores, and others. Among these, the mass retailers segment held the highest revenue share in 2024 and is expected to grow at a significant CAGR during the forecast period. The segmental growth is propelled by the increased interest and availability of handmade products. Customers can achieve artisanal or unique handcrafted objects without the usual associated high-risk costs of retail shops or directly from artists.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the United States handicrafts market, along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborate analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Pendleton Woolen Mills
• Sheldon Ceramics
• Jars of Dust
• Peking Handicraft Inc.
• Colonial Tin Works, Inc.
• Ten Thousand Villages
• Etsy
• Nest Inc.
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at the United States, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the United States handicrafts market based on the following segments:

United States Handicrafts Market, By Product

• Apparel & Accessories
• Woodwork, Glassware
• Potteryware
• Art Metalware
• Kitchen & Tableware
• Sculpture
• Fragrance & Incense Sticks
• Others

United States Handicrafts Market, By Distribution Channel

• Mass Retailers
• Online
• Independent Retailers
• Specialty Stores
• Others