United States Guitar Market Size, Share, and COVID-19 Impact Analysis, By Product (Acoustic and Electric), By Distribution Channel (Offline and Online), and United States Guitar Market Insights, Industry Trend, Forecasts to 2035

United States Guitar Market Insights Forecasts to 2035

• The US Guitar Market Size Was Estimated at USD 2199.7 Million in 2024
• The Market Size is Expected to Grow at a CAGR of around 8.51% from 2025 to 2035
• The US Guitar Market Size is Expected to Reach USD 5399.8 Million by 2035

According to a Research Report Published by Spherical Insights & Consulting, the United States Guitar Market Size is Anticipated to Reach USD 5399.8 Million by 2035, Growing at a CAGR of 8.51% from 2025 to 2035. The expansion of the United States' guitar market is propelled by the increase in pet ownership, the growing knowledge of animal health, and the increased occurrence of infectious diseases in companion and livestock animals.

Market Overview

A guitar is a plucked stringed instrument that is usually mounted on a solid frame or flat-bodied resonator and has six strings spread across a long fretted neck. The increasing popularity of music-related leisure activities is one of the main drivers of market growth. The number of live musical events is growing at a rapid rate, and the number of live music attendees is also increasing rapidly in the US. This leads to further inspired, encouraged, and motivated individuals to pursue a career in music and take up learning to play various styles of guitars. It is predicted that the increased popularity of music-related leisure activities will support the growth of the guitar market. The greatest prospects at the moment are found in the expansion of rock and metal music genres and the number of music events. The rise of social media artists, the rise of online music education, and the rising disposable income available to spend on musical instruments have all increased the growth in playing guitars. To create a unique sound specific to a niche market of custom-built rock and roll guitars, they are using either readily available wood pieces or pieces chosen in relation to their musical properties.

Report Coverage

This research report categorizes the market for the United States guitar market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the United States guitar market. Recent market developments and competitive strategies such as expansion, product launch, development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the United States guitar market.

Driving Factors

The growth of the United States guitar market is boosted as a new generation of guitarists is being inspired by guitar-centered music genres on social media, YouTube, and TikTok tutorials. The player base is also growing as a result of expanded music education initiatives in schools and online resources like Fender Play. Playability and attraction are improved by technological developments, such as smart electronics and customisable designs. Demand is also increased by growing disposable incomes and live music attendance.

Restraining Factors

The United States guitar market faces obstacles like guitars having longer life cycles, which limits industry expansion, as users buy new instruments over time. It is an important factor of a quality guitar, but it does affect the total market capitalisation.

Market Segmentation

The United States guitar market share is classified into product and distribution channel.

• The electric segment held the largest market share in 2024 and is expected to grow at a remarkable CAGR during the forecast period.

The United States guitar market is segmented by product into acoustic and electric. Among these, the electric segment held the largest market share in 2024 and is expected to grow at a remarkable CAGR during the forecast period. The segment is driven by the two musical styles that are played with electric guitars are rock and metal. These are two styles that have proven to be widely popular. Rising standards of living, increasing disposable income, and lifestyle changes are the biggest contributing factors to consumers raising their participation in leisure activities and the uptick in music bands. 

• The online segment held the highest revenue share in 2024 and is expected to grow at a significant CAGR during the forecast period.

Based on the distribution channel, the United States guitar market is segmented into offline and online. Among these, the online segment held the highest revenue share in 2024 and is expected to grow at a significant CAGR during the forecast period. The segmental growth is driven by consumers' inclination to buy products online since they can see how well-liked they are there, and the benefits that come with online shopping, such as easier access and payment options. Any guitar that is sold online has a different selling price when compared to the market value for the item.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the United States guitar market, along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborate analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Schecter Guitar Research
• Schecter Guitar Research
• C.F. Martin & Co
• Fender
• KKR & Co Inc Ordinary Shares
• Gibson Brands, Inc.
• PRS Guitars 
• Ibanez 
• B.C. Rich Guitars
• Others

Recent Development

• In July 2021, Gibson Brands, Inc. announced a partnership with Kirk Hammett, a popular guitarist from the well-known heavy metal band Metallica. With this partnership, the company aims to introduce a signature line of guitars.

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at the United States, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the United States guitar market based on the following segments:

United States Guitar Market, By Product

• Acoustic
• Electric

United States Guitar Market, By Distribution Channel

• Offline
• Online