United Kingdom Sales Intelligence Market Size, Share, and COVID-19 Impact Analysis, By Offering (Software, and Service), By Application (Analytics and Reporting, Data Management, Lead Management, and Others), and United Kingdom Sales Intelligence Market Insights, Industry Trend, Forecasts to 2035

United Kingdom Sales Intelligence Market Insights Forecasts to 2035

• The United Kingdom Sales Intelligence Market Size was estimated at USD 207.56 Million in 2024
• The Market Size is Expected to Grow at a CAGR of around 6.94% from 2025 to 2035
• The United Kingdom Sales Intelligence Market Size is Expected to Reach USD 434.16 Million by 2035

According to a research report published by Spherical Insights & Consulting, the United Kingdom Sales Intelligence Market is anticipated to reach USD 434.16 million by 2035, growing at a CAGR of 6.94% from 2025 to 2035. pause. The growing need for data enrichment software to increase sales conversions and the imminent requirement for sophisticated software to enhance consumer targeting and connect rates are factors propelling the market's expansion. Additionally, the use of company technologies to detect buying intent and to improve prospecting, as well as the introduction of Artificial Intelligence (AI) and Machine Learning (ML) capabilities to automate pre-sales processes, are anticipated to generate a lot of opportunities for sales intelligence vendors.

Market Overview 
The United Kingdom sales intelligence market refers to the ecosystem of technologies, platforms, and services that enable businesses to collect, analyse, and apply data to improve sales strategies, decision-making, and performance. The information and insights a business can obtain about potential customers are typically referred to as sales intelligence. It can help the company increase sales and shorten the sales cycle. It is presented as data. The sales intelligence software gives the raw data context, making it easier to comprehend and allowing one to stay up to date on all necessary information. A technology-based technique helps sales teams in different companies better understand the market and its potential clients, which boosts income. Crucial insights from market trends, growth prospects, competitor tendencies, and consumer behavior are provided by this component of business intelligence. The application collects and integrates information from external and internal sources to produce insightful findings that will aid in the development of a sales strategy. Additionally, sales intelligence systems that use AI provide customized purchasing experiences that boost consumer loyalty, participation, conversion, and revenue.

Report Coverage

This research report categorizes the market for the United Kingdom sales intelligence market based on various segments and regions and forecasts revenue growth and analyses trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the United Kingdom sales intelligence market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the United Kingdom sales intelligence market.

Driving Factors

The market for United Kingdom sales intelligence is primarily driven by the increased need for data-driven sales tactics as businesses look to boost client targeting, lead creation, and conversion rates in more cutthroat marketplaces. Customer relationship management (CRM) platforms have become widely used, which has also made room for integrated sales intelligence products that use customer data to its full potential. Additionally, real-time insights, automated prospecting, and advanced predictive analytics are made possible by the growth of artificial intelligence (AI) and machine learning, which greatly boost the efficiency of the sales staff. Additionally, companies are prioritizing more individualized client interaction, which calls for precise and up-to-date firmographic, technographic, and intent data, all of which are essential components of contemporary sales intelligence platforms. Lastly, the demand for digital tools that facilitate virtual selling has increased due to the rise in remote and hybrid work models.

Restraining Factors

Despite significant growth, the market faces several barriers, including data consistency and dependability concerns related to data integrity, a crucial component of data management. However, organizations also confront issues such as data governance, data security, data quality assurance, and regulatory compliance.

Market Segmentation

The United Kingdom sales intelligence market share is classified into offering, and application.

• The service segment held a significant share in 2024 and is expected to grow at a rapid pace over the forecast period.

The United Kingdom sales intelligence market is divided by offering into software, and service. Among these, the service held a significant share in 2024 and is expected to grow at a rapid pace over the forecast period. Businesses of all sizes can use these data-driven sales intelligence services, which are updated frequently with fresh information. For companies trying to remain ahead of the competition, this makes them an invaluable tool. Additionally, the growing application of AI is anticipated to lead to significant growth in the service offerings area. Sales intelligence services with AI capabilities can automate processes like lead generation and qualification.

• The lead management segment held a significant share in 2024 and is expected to grow at a substantial CAGR during the forecast period.

The United Kingdom sales intelligence market is segmented by application into analytics and reporting, data management, lead management, and others. Among these, the lead management segment held a significant share in 2024 and is expected to grow at a substantial CAGR during the forecast period. This is because numerous businesses provide sales intelligence software for a range of uses, including data analytics, lead management, risk management, and data management. For example.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations companies involved within the United Kingdom sales intelligence market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

Recent Developments:

• In December 2024, GlobalData, the trusted intelligence partner of the most successful organizations, launched it as part of its mission to use AI-powered solutions to increase productivity and success across the largest industries. Sales Intelligence is a data-driven, expert-curated platform powered by artificial intelligence (AI).

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at United Kingdom, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the United Kingdom sales intelligence market based on the below-mentioned segments:

United Kingdom Sales Intelligence Market, By Offering

• Software
• Service

United Kingdom Sales Intelligence Market, By Application

• Analytics and Reporting
• Data Management
• Lead Management
• Others