United Kingdom Mezcal Market Size, Share, and COVID-19 Impact Analysis, By Product (Joven, Reposado, Anejo, and Others), By Category (100% Agave and Blend), and UK Mezcal Market Insights, Industry Trend, Forecasts to 2035

United Kingdom Mezcal Market Forecasts to 2035

• The United Kingdom Mezcal Market Size Was Estimated at USD 36.2 Million in 2024
• The UK Mezcal Market Size is Expected to Grow at a CAGR of around 8.24% from 2025 to 2035
• The UK Mezcal Market Size is Expected to Reach USD 86.5 Million by 2035

According to a research report published by Spherical Insights & Consulting, The UK Mezcal Market Size is anticipated to reach USD 86.5 Million by 2035, growing at a CAGR of 8.24% from 2025 to 2035. The mezcal market in the UK has grown due to consumers' growing appreciation for artisanal, flavorful spirits. Its rise is driven by consumers having more disposable income, an expanding cocktail culture, a thirst for travel experiences, and demand for authentic, sustainable products.

Market Overview

The UK mezcal market includes the production, distribution, and consumption of mezcal, a traditional Mexican liquor made through roasting and distilling agave. Mezcal has a wide range of flavors as well as many ancient production methods, like earthen pit roasting, that have contributed to the rapid growth of the market, driven by demand for high-quality artisanal spirits.

As consumers' demand for high-quality, artisan products, especially among wealthy consumers who are looking for quality, authenticity, and craftsmanship, mezcal has continued to grow in popularity. Unlike tequila, which is mostly produced from blue agave, mezcal is produced from over 36 different agave species and therefore has an extensive selection of flavor profiles appealing to adventurous drinkers. The growing trend towards sustainable and ethically sourced beverages suits mezcal's artisanal production methods well, which also allows for more interesting flavor development. The UK is increasingly embracing mezcal, aided by its incorporation into cocktail culture. The mezcal market is becoming more innovative that including ready-to-drink (RTD) mezcal cocktails and flavored mezcal cocktails, usually at the request of younger consumers who are seeking convenience in the craft cocktail industry without compromising quality. This innovation helps retain the authentic character of mezcal while reaching new, diverse audiences. Conversely, mezcal's growing popularity means an increase in competition across the industry, where leading brands are competing heavily on developing a sustainable supply chain and unique flavors to grow their market share.

Report Coverage

This research report categorizes the market for the UK mezcal market based on various segments and regions and forecasts revenue growth and analyses trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the United Kingdom mezcal market. Recent market developments and competitive strategies such as expansion, product launch, development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the United Kingdom mezcal market.

Driving Factors

The major factor that increases consumer demand for authentic, quality, and artisanal spirits. This trend is also driven by the growing awareness of traditional production methods, agave diversity, and unique flavor profiles. The expansion of mezcal is driven by millennials and young consumers with increasing disposable means who are looking for distinctive, premium flavours. Demand is further increased by growing travel, tourism, and cocktail culture, which forces market participants to introduce a variety of goods. Additionally, consumers are more concerned with sustainability, and the more thoughtful sourcing is right in line with mezcal's popularity. Mezcal's establishment in cocktail culture in the UK and the expansion into new international markets, paired with better product and branding innovations, help to keep popularity moving upward.

Restraining Factors

The UK mezcal market includes the distinctive appeal of smoky flavour, the increased cost of mezcal due to small-batch production, and a low level of consumer cognizance compared to their more well-known spirit, tequila. In addition, the complexities of the supply chain and regulatory constraints are likely to further inhibit broader industry growth. These factors hamper the mezcal market during the forecast period.

Market Segmentation

The United Kingdom mezcal market share is classified into product and category.

• The joven segment held the largest market share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The United Kingdom mezcal market is segmented by product into joven, reposado, anejo, and others. Among these, the joven segment held the largest market share in 2024 and is expected to grow at a significant CAGR during the forecast period. Joven Mezcal has quickly grown because it is inexpensive and versatile. As an unaged or slightly aged spirit, it has a strong agave flavor that is perfect in cocktails like Mezcal Margaritas and Palomas. Its brightness, like citrus, green apple, and white pepper, appeals to younger cohort consumers and mixologists.

• The 100% agave segment held the highest revenue market share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The United Kingdom mezcal market is segmented by category into 100% agave and blend. Among these, the 100% agave segment held the highest revenue market share in 2024 and is expected to grow at a significant CAGR during the forecast period. 100% Agave Mezcal is quickly becoming well-known because of its purity, quality, and genuine agave taste; it is a growing niche market that appeals to consumers searching for sustainable, artisanal products. Its appeal is driven by premiumization, healthful demands for flavored drink options, and the UK demand for artisan beverages. Organic and limited editions can also attract niche profiles and wealthy customers concerned with quality and culture.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the United Kingdom mezcal market and a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborate analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Diageo Plc
• Amathus Drinks
• Emporia Brands
• Illegal Mezcal
• Del Maguey
• Wahaka Mezcal
• Mezcal Vago
• Diageo
• Bacardi Limited
• El Silencio
• Rey Campero
• Others

Key Target Audience

• Investors
• Market players
• End-users
• Government Authorities
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at United Kingdom, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the United Kingdom mezcal market based on the below-mentioned segments:

United Kingdom Mezcal Market, By Product

• Joven
• Reposado
• Anejo
• Others

United Kingdom Mezcal Market, By Category

• 100% Agave
• Blend