United Kingdom Liqueurs Market Size, Share, and COVID-19 Impact Analysis, Type (Neutrals & Bitters, Creams, Fruit Flavored, and Others), Based on Packaging (Glass, PET Bottle, Metal Can, and Others), and United Kingdom Liqueurs Market Insights, Industry Trend, Forecasts to 2035.

United Kingdom Liqueurs Market Insights Forecasts to 2035

• The United Kingdom Liqueurs Market Size Was Estimated at USD 6,962.12 Million in 2024
• The Market Size is Expected to Grow at a CAGR of around 4.04% from 2025 to 2035
• The United Kingdom Liqueurs Market Size is Expected to Reach USD 10,764.10 Million by 2035

According to a research report published by Spherical Insights & Consulting, the United Kingdom Liqueurs Market Size is anticipated to reach USD 10,764.10 Million by 2035, growing at a CAGR of 4.04% from 2025 to 2035. The growing demand for flavored spirits, changing consumer tastes, increasing demand in premium and craft alcoholic beverages, and the acceptance of cocktails in social and domestic entertainment contexts.

Market Overview

The United Kingdom liqueurs market refers to the industry involved in the manufacturing, marketing, and distribution of liqueurs, which are alcoholic drinks created by combining spirits with flavors like cream, fruits, herbs, or spices. Products in this category range widely, from contemporary handmade infusions to classic cream-based liqueurs. It serves a wide range of consumer tastes and is impacted by the need for artisanal and high-end drinks, shifting lifestyles, and cocktail culture. The increasing demand from consumers for artisanal and high-end drinks, as well as the growing acceptance of cocktail culture and home mixology.  Growing product innovation, such organic and low-alcohol liqueurs, appeals to consumers who are health-conscious.  Additionally, companies are now able to reach a wider audience thanks to the expanding importance of social media and e-commerce platforms, which opens up opportunities for regional and niche liqueur brands to flourish. The development of low-sugar, low-alcohol, and organic varieties in accordance with consumer demands for health.  Additionally, in order to improve product appeal and conform to changing lifestyle trends and environmental concerns, brands are experimenting with distinctive flavor profiles, recyclable packaging, and botanically infused blends.

Report Coverage

This research report categorizes the market for the United Kingdom liqueurs market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the United Kingdom liqueurs market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the United Kingdom liqueurs market.

Driving Factors

The growing demand for high-end and artisanal alcoholic beverages, especially from younger consumers seeking unusual and tasty drinking experiences.  Since liqueurs are necessary components of many mixed beverages, the growing popularity of cocktail culture and home mixology has greatly increased liqueur consumption.  Market expansion is also being aided by the rise in both on-trade and off-trade alcohol sales, product innovation featuring flavors inspired by exotic and regional cuisine, and the impact of social media in promoting emerging drink trends.  Additionally, the growing demand for liqueurs is a result of changes in lifestyle and rising disposable incomes.

Restraining Factors

The restrictions imposed on by severe alcohol laws, health issues associated with alcohol use, and growing customer demand for low- or no-alcohol substitutes. Furthermore, the sales of premium products and the possibility for entirety market development may be impacted by lower discretionary expenditure brought on by high alcohol taxes and economic uncertainties.

Market Segmentation

The United Kingdom liqueurs market share is classified into type and based on packaging.

• The neutrals & bitters segment accounted for the largest share in 2024 and is expected to grow at a significant CAGR during the forecast period.  

The United Kingdom liqueurs market is segmented by type into neutrals & bitters, creams, fruit flavored, and others. Among these, the neutrals & bitters segment accounted for the largest share in 2024 and is expected to grow at a significant CAGR during the forecast period. The segment growth can be attributed to increasing market for fruit-flavored liqueurs is a major growth element, driven by younger customers looking for sweet, vibrant, and simple-to-mix cocktail options.  In the UK liqueurs market, innovation in citrus and tropical tastes feeds this trend further.

• The glass segment accounted for the largest revenue in 2024 and is expected to grow at a significant CAGR during the forecast period.

The United Kingdom liqueurs market is segmented by based on packaging into glass, PET bottle, metal can, and others. Among these, the glass segment accounted for the largest revenue in 2024 and is expected to grow at a significant CAGR during the forecast period. The segment growth is driven by glass's demand in the UK liqueurs industry continues to be driven by consumers' growing awareness of it as a sustainable and non-reactive material.  Both premium beverage manufacturers and environmentally conscious consumers are drawn to its recyclable nature and its ability to preserve flavor without experiencing chemical reactions.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the United Kingdom liqueurs market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Diageo PLC
• Pernod Ricard
• Bacardi Limited
• Anheuser-Busch InBev SA/NV
• Heineken Holding NV
• Others.

Recent Developments:

• In May 2025, Baileys introduced two non-dairy oat milk liqueurs Coffee Toffee and Cookies & Creamy, catering to lactose-intolerant and vegan consumers. These variants blend Irish whiskey with flavors like caramel and chocolate cookie, expanding Baileys' appeal to a broader audience.

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at UK, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the United Kingdom liqueurs market based on the below-mentioned segments:

United Kingdom Liqueurs Market, By Type

• Neutrals & Bitters
• Creams, Fruit Flavored
• Others

United Kingdom Liqueurs Market, By Based on Packaging

• Glass
• PET Bottle
• Metal Can
• Others