United Kingdom Hand Sanitizer Market Size, Share, and COVID-19 Impact Analysis, By Product Form (Gel, Liquid, Spray, Foam, and Others), By Distribution Channel (B2B and Retail), By End User (Hospitals, Households, Manufacturing, Hospitality, Restaurants, Government/Utilities, Schools and Educational Institutes, Enterprise and Commercial Facilities, Recreational and Entertainment Centers, Agriculture, and Others), and UK Hand Sanitizer Market Insights, Industry Trend, Forecasts to 2035

United Kingdom Hand Sanitizer Market Forecasts to 2035

• The United Kingdom Hand Sanitizer Market Size Was Estimated at USD 269.5 Million in 2024
• The UK Hand Sanitizer Market Size is Expected to Grow at a CAGR of around 6.13% from 2025 to 2035
• The UK Hand Sanitizer Market Size is Expected to Reach USD 518.5 Million by 2035

According to a research report published by Spherical Insights and Consulting, The UK Hand Sanitizer Market Size is anticipated to reach USD 518.5 Million by 2035, growing at a CAGR of 6.13% from 2025 to 2035.  The primary factors driving the market include growing health concerns, the impact of the COVID-19 outbreak, the product's simplicity and mobility, the fast-growing healthcare industry, and an increased emphasis on personal hygiene.

Market Overview

Hand sanitizer is an effective disinfectant commonly available in gel, liquid, and wipe forms. It is primarily composed of alcohol, such as 80% ethyl alcohol or 70% isopropyl alcohol, which plays a key role in eliminating viruses, bacteria, and other harmful microorganisms. Additional ingredients like water, glycerin, and fragrances are often included to improve skin feel and provide moisturizing benefits. Some variants, like hand wipes, also possess antifungal and antibacterial properties, offering added skin care advantages. The primary function of hand sanitizer is to minimize the germs present on the skin, especially when soap and water are not readily available. It is applied by rubbing a small amount onto the hands, making it a quick and convenient hygiene solution. Its portability and ease of use have made it essential in various settings, including homes, offices, healthcare facilities, schools, public spaces, and while traveling.

During the COVID-19 pandemic, demand for hand sanitizer witnessed a sharp rise. Health organizations and governments strongly advocate for regular hand sanitization, and consumers have become more aware of hygiene practices. The healthcare sector, in particular, relies heavily on sanitizers to maintain sterile environments and prevent healthcare-associated infections. Even beyond the pandemic, the increased focus on personal hygiene continues to drive sanitizer usage. Consumers are now more inclined to incorporate hand sanitizers into their daily routines to reduce the risk of illness. In addition, growing disposable incomes have led to greater demand for premium products that offer benefits such as skin hydration and pleasant fragrances. As consumers become more health-focused, hand sanitizers have become a regular part of daily routines, supporting long-term market growth.

Report Coverage

This research report categorizes the market for the UK hand sanitizer market based on various segments and regions and forecasts revenue growth and analyses trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the United Kingdom hand sanitizer market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the United Kingdom hand sanitizer market.

Driving Factors

Awareness of hand hygiene’s importance in preventing disease transmission has grown significantly, especially following major outbreaks like COVID-19. This has led to widespread and continued use of hand sanitizers as a daily protective measure. During the pandemic, UK health authorities strongly advocated for regular hand sanitization, causing a sharp rise in demand across both personal and commercial sectors. This demand surge led to supply shortages but also ingrained lasting hygiene habits. Hand sanitizers became widely used because they are easy to carry, quick to use, and effective, without the need for water. Their practicality has made them essential in settings like offices, schools, and public spaces. As such of, the hand sanitizer market continues to grow, driven by habit, accessibility, and ongoing health awareness.

Restraining Factors

The strict government regulations on hand sanitizers, as well as the increasing use of chemical components in hand sanitizers, cause skin problems. For the hand sanitizer market, the widespread availability of alternative hand hygiene products such as soap and water, as well as worries about hazardous chemical compounds in some sanitizers, and possible adverse effects such as skin dryness. This factor can hamper the hand sanitizer Market.

Market Segmentation

The United Kingdom Hand Sanitizer Market share is classified into product form, distribution channel, and end user.

• The gel segment held the largest market share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The United Kingdom hand sanitizer market is segmented by product form into gel, liquid, spray, foam, and others. Among these, the gel segment held the largest market share in 2024 and is expected to grow at a significant CAGR during the forecast period. Gel-based sanitizers offer better germ protection compared to other types, as they cover the hands more thoroughly and contribute to improved health and hygiene for users. Gel hand sanitizers are popular because of their ease of use, soothing texture, and even application. They often include more alcohol than foams or sprays, increasing germ-killing power, ideal for healthcare and pandemic applications. Convenient packaging, such as pumps and travel packages, increases their attractiveness. Gel sanitizers, which are well-known for their effectiveness and dependability, are still the preferred option for maintaining hand cleanliness.

• The B2B held the highest revenue market share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The United Kingdom hand sanitizer market is segmented by distribution channel into B2B and retail. Among these, the B2B segment held the highest revenue market share in 2024 and is expected to grow at a significant CAGR during the forecast period. B2B transactions in the hand sanitizer industry frequently entail bulk purchasing to meet the demands of various institutions and companies. Businesses, healthcare facilities, educational institutions, and government organisations require a continuous and adequate supply of hand sanitizers to maintain good hygiene standards among their staff and customers. This large demand inevitably increases the amount of B2B sales. Suppliers can develop steady and recurring revenue streams by providing ongoing services to businesses and organisations, fostering client loyalty and confidence. Furthermore, B2B distribution channels frequently provide customised solutions to address unique institutional needs, such as modified formulations, packaging, and delivery times.

• The hospitals segment held the largest market share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The United Kingdom hand sanitizer market is segmented by end user into hospitals, households, manufacturing, hospitality, restaurants, government/utilities, schools and educational institutes, enterprise and commercial facilities, recreational and entertainment centers, agriculture, and others. Among these, the hospitals segment held the largest market share in 2024 and is expected to grow at a significant CAGR during the forecast period.  Hospitals require strict infection control methods. Hospitals need a consistent and high demand for hand sanitizers to safeguard the safety of patients, healthcare workers, and visitors. Furthermore, healthcare staff in hospitals must sanitize their hands regularly, perhaps hundreds of times every day, as they move between patients and handle medical equipment. This high frequency of use creates an ongoing demand for easily available hand sanitizers. Furthermore, the healthcare sector's adherence to severe rules and guidelines governing infection control and patient safety highlights the need for hand sanitizers in hospitals.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the United Kingdom hand sanitizer market and a with comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborate analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Zidac Laboratories
• Reckitt Benckiser
• Procter and Gamble
• Cleenol Group Ltd.
• Unilever
• Medline
• Astral Hygiene Limited.
• GOJO Industries Inc.
• Henkel AG & Co KGaA,
• Sanofi SA
• Others

Recent Developments:

• In May 2025, Church & Dwight, the parent firm of Arm & Hammer and OxiClean, has agreed to buy the Touchland hand sanitiser brand for up to $880 million. The transaction includes $700 million in cash and restricted shares upon closing, with an additional $180 million depending on Touchland's 2025 sales performance. Touchland is noted for its contemporary, candy-colored packaging.

Key Target Audience

• Investors
• Market players
• End-users
• Government Authorities
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at United Kingdom, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the United Kingdom hand sanitizer market based on the below-mentioned segments:

United Kingdom Hand Sanitizer Market, By Product Form

• Gel
• Liquid
• Spray
• Foam
• Others  

United Kingdom Hand Sanitizer Market, By Distribution Channel

• B2B
• Retail

United Kingdom Hand Sanitizer Market, By End User

• Hospitals
• Households
• Manufacturing
• Hospitality
• Restaurants
• Government/Utilities
• Schools and Educational Institutes
• Enterprise and Commercial Facilities
• Recreational and Entertainment Centers
• Agriculture
• Others