United Kingdom Doughnut Market Size, Share, and COVID-19 Impact Analysis, By Type (Yeast Doughnut and Cake Doughnut), By Product Type (Chocolate Doughnut, Fruit Flavored Doughnut, Glazed Doughnut, and Others), By Distribution Channel (Supermarkets-Hypermarkets, Specialty Stores, Convenience Stores, Online Retailers, Bakeries, and Others), and UK Doughnut Market Insights, Industry Trend, Forecasts to 2035

United Kingdom Doughnut Market Forecasts to 2035

• The United Kingdom Doughnut Market Size Was Estimated at USD 565.7 Million in 2024
• The UK Doughnut Market Size is Expected to Grow at a CAGR of around 3.94% from 2025 to 2035
• The UK Doughnut Market Size is Expected to Reach USD 865.8 Million by 2035

According to a Research Report Published by Spherical Insights & Consulting, The UK Doughnut Market Size is anticipated to Reach USD 865.8 Million by 2035, Growing at a CAGR of 3.94% from 2025 to 2035. The UK doughnut market size is expanding due to a strong cafe culture, increased snacking habits, and social media's influence on culinary trends. Customers are lured to innovative doughnut creations, seasonal flavours, and gourmet options, resulting in a demand for convenience and quality in their snack selections.

 Market Overview

The Doughnuts Market Size refers to sweet, fried pastries produced from a dough that usually includes flour, sugar, eggs, and a rising agent. They are often ring-shaped but can also be filled, twisted, or formed into balls. Doughnuts are cooked in oil or fat till golden brown, resulting in a crispy crust while maintaining a soft and fluffy interior. In the United Kingdom, doughnuts are a popular snack that is typically offered for breakfast or dessert. The creation of healthier doughnut options, market expansion, and the tactical application of marketing campaigns to target particular consumer categories are all opportunities for investigation and capture in the doughnut market. The use of distinctive and high-quality ingredients, the growing desire for artisanal doughnuts, and the growing popularity of small doughnuts are some recent trends in the doughnut business. These changes reflect consumers' shifting tastes and desires for richer and delicious doughnut experiences.
By improving accessibility, brand awareness, and customer convenience. The expansion of doughnut supply chains and franchises in the UK has greatly raised market demand for the doughnut sector. Brands introduce doughnuts to a wider audience and take advantage of the growing demand from consumers for delicious treats as these chains open additional locations. Due to growing customer demand for tasty and convenient snacks, the doughnut market is expected to grow. Premium flavours and inventive toppings are becoming increasingly popular, which is helping to drive market growth. Additionally, the market for doughnuts has seen a lot of growth as a result of the diversification of product offerings to accommodate dietary needs, such as gluten-free, vegan, and organic options.

Report Coverage

This research report categorizes the market for UK doughnut market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the United Kingdom doughnut market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the United Kingdom doughnut market.

Driving Factors

The doughnut business is expanding as consumers seek healthier and more convenient snack options. Manufacturers are innovating by combining whole grains, fruits, and vegetables into healthier doughnuts while still offering decadent specialty versions. Rising disposable incomes, especially in developing countries, are driving up demand for luxury doughnuts as status symbols. Furthermore, the growing popularity of online meal delivery and the growth into convenience stores broadens market access. These developments, together with changing lifestyles and the need for both healthful and unusual treats, are driving continued growth and competition in the UK doughnut market through innovation and expanded distribution.

Restraining Factors

Customers may look for healthier snack options or cut back on their total consumption of decadent sweets like doughnuts as they grow more health-conscious and aware of the possible harm caused by consuming too many calories and sugar. The demand for traditional doughnuts may drop as a result of the change in consumer behaviour, especially among some demographic groups, including parents worried about their children's meals, health-conscious people with particular medical conditions, or dietary restrictions. Furthermore, government policies and public health initiatives to lower sugar intake may also help to lower demand, this factor can hamper the UK doughnut market during the forecast period.

Market Segmentation

The United Kingdom doughnut market share is classified into type, product type, and distribution channel.

• The yeast doughnut segment held the largest market share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The United Kingdom doughnut market is segmented by type into yeast doughnut and cake doughnut. Among these, the yeast doughnut segment held the largest market share in 2024 and is expected to grow at a significant CAGR during the forecast period. Due to its fluffy, airy texture and capacity to absorb flavours and toppings, yeast doughnuts are becoming more and more popular. Yeast doughnuts have a softer, more airy consistency than cake doughnuts because they rise through fermentation. Customers looking for decadent yet filling sweets may find this appealing. Furthermore, a variety of fillings and glazes can be used with yeast doughnuts, which encourages pastry chefs and manufacturers to be creative and innovative. Yeast doughnuts are a tempting alternative for anyone in the mood for a delectably decadent snack or dessert, especially as customers look for more upscale dining experiences and high-end culinary selections.

• The chocolate doughnut segment held the highest revenue market share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The United Kingdom doughnut market is segmented by product type into chocolate doughnut, fruit-flavored doughnut, glazed doughnut, and others. Among these, the chocolate doughnut segment held the highest revenue market share in 2024 and is expected to grow at a significant CAGR during the forecast period. Chocolate's rich, creamy taste appeals to people looking for gratifying delights. Furthermore, chocolate doughnuts are highly customisable, with options ranging from basic glazed to luxurious toppings like sprinkles, nuts, and caramel drizzles. They appeal to a variety of tastes, including those with a sweet tooth and chocolate lovers. Furthermore, its attractiveness, making chocolate doughnuts a popular choice for indulgence and relaxation, fuels its market dominance.

• The specialty stores segment held the largest market share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The United Kingdom doughnut market is segmented by distribution channel into supermarkets-hypermarkets, specialty stores, convenience stores, online retailers, bakeries, and others. Among these, the specialty stores segment held the largest market share in 2024 and is expected to grow at a significant CAGR during the forecast period.  Speciality shops have been popular for several reasons, including the fact that they provide a distinctive shopping experience and a carefully chosen assortment of goods catered to certain customer interests. Customers looking for high-end or specialised products are drawn to specialty stores because they frequently highlight quality, authenticity, and expertise. These shops encourage involvement and a feeling of community, which opens doors for individualised relationships between employees and clients. To meet the rising demand for products made ethically and sustainably, specialty shops also display handmade or regionally sourced goods.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the United Kingdom doughnut market and a with comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborate analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Crosstown Doughnuts
• Greggs
• Doughnut Time
• Goya Foods, Inc.
• Krispy Kreme, Inc.
• Brammibal's Donuts.
• Retail Food Group Limited.
• Dunkin' Donuts
• Others

Key Target Audience

• Investors
• Market players
• End-users
• Government Authorities
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at United Kingdom, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the United Kingdom doughnut market based on the below-mentioned segments:

United Kingdom Doughnut Market, By Type

• Yeast Doughnut
• Cake Doughnut

United Kingdom Doughnut Market, By Product Type

• Chocolate Doughnut
• Fruit Flavored Doughnut
• Glazed Doughnut
• Others

United Kingdom Doughnut Market, By Distribution Channel

• Supermarkets-Hypermarkets
• Specialty Stores
• Convenience Stores
• Online Retailers
• Bakeries
• Others