UK Lingerie Market Size, Share, and COVID-19 Impact Analysis, By Product (Briefs, Bras, Shapewear, & Others), By Distribution Channel (Online, Offline), and UK Lingerie Market Insights Forecasts 2023 – 2033

Industry: Consumer Goods


UK Lingerie Market Insights Forecasts to 2033

  • The UK Lingerie Market Size was valued at USD 4.8 Billion in 2023 
  • The Market Size is Growing at a CAGR of 3.39% from 2023 to 2033
  • The UK Lingerie Market Size is Expected to Reach USD 6.7 Billion by 2033

UK Lingerie Market

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The UK Lingerie Market Size is expected to reach USD 6.7 Billion by 2033, at a CAGR of 3.39% during the forecast period 2023 to 2033.   


Market Overview 

Women's sleepwear and undergarments are referred to as lingerie; these items are usually made to be aesthetically pleasing, stylish, and occasionally provocative. It covers a broad variety of clothing items, including robes, chemises, stockings, panties, corsets, garters, and teddies. Luxurious materials like silk, satin, lace, or chiffon are frequently used to create lingerie, which also include elaborate details like lacework, embroidery, or beautiful decorations. In addition to offering practical support and concealment, lingerie is meant to accentuate femininity, sensuality, and confidence. Though some pieces can be utilized for special occasions or merged into outerwear, it is typically used as intimate clothing. Expansion of the lingerie market in the UK can be ascribed to a number of factors, including fashion-conscious consumers, high-quality products provided by both domestic and foreign businesses that also have appealing aesthetics, a shift in consumers' attitudes toward the use of lingerie, an increase in the amount of disposable income in all communities and populations, and the influence of media like social media, the internet, and reality shows.


Report Coverage

This research report categorizes the market for the UK lingerie market based on various segments and regions forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the UK lingerie market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the UK lingerie market.                 


UK Lingerie Market Report Coverage

Report CoverageDetails
Base Year:2023
Market Size in 2023:USD 4.8 Billion
Forecast Period:2023-2033
Forecast Period CAGR 2023-2033 :3.39%
2033 Value Projection:USD 6.7 Billion
Historical Data for:2019-2022
No. of Pages:200
Tables, Charts & Figures:110
Segments covered:By Product, By Distribution Channel
Companies covered:: Aura Lingerie, Inspire, All Undone, Sulis, Emma Harris Lingerie, Rigby & Peller, Pour Moi, Royce Lingerie, Victoria’s Secret, Wacoal Company, and Other Key Vendors.
Pitfalls & Challenges:COVID-19 Empact,Challenges, Future, Growth, & Analysis

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Driving Factors

The UK lingerie industry is driven by the growing trend of using flexible materials in its fabrication. Utilizing a variety of fabrics, such as lace, cotton, nylon, silk, and sheer, has also contributed to the rise in the demand for and use of lingerie. Creating items with high-end materials such lace, embroidery, and other materials is the main goal of lingerie designers. It follows that during the projection period, these factors should promote growth. Consumers' attention is being drawn to these products by the previously described aspects, which in turn is motivating producers and designers to offer similarly stylish underwear that can be worn for a variety of occasions. Customers' growing preference for seamless and one-piece intimate apparel, which offers a more natural appearance, is thought to be the reason for the market's continued rise. Other important elements driving consumer demand for underwear include the inclusion of a wide variety of colors to the product line and well-executed fabric designs.


Restraining Factors

However, expansion is anticipated to be hampered by the lack of plus-sized underwear to fit a range of body shapes. Furthermore, the high cost of lingerie stems from the fact that it is produced with advanced gear, which is anticipated to impede expansion during the projection period.


Market Segment

  • In 2023, the briefs segment accounted for the largest revenue share over the forecast period.

Based on product, the UK lingerie market is segmented into briefs, bras, shapewear, and others. Among these, the briefs segment accounted for the largest revenue share over the forecast period. The rise in demand of briefs among Europeans can be ascribed to two factors: first, manufacturers in upscale cities such Manchester, Birmingham, and London are selling high-quality items. Furthermore, the major players in the UK lingerie industry have been providing well-made products that cater to the needs of their clientele and come in a variety of styles, including boy shorts, hipster, low-cut, and high-cut.


  • In 2023, the offline segment is witnessing significant growth over the forecast period.

Based on distribution channel, the UK lingerie market is segmented into online, offline. Among these, the offline segment is witnessing significant growth over the forecast period. The primary reasons offline sales are larger than internet sales are the numerous extra advantages they offer to clients, such as a pleasant in-store shopping experience, immediate possession of the purchased goods, and the ability to inspect and choose the product's material and value.


Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the UK lingerie market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.


List of Key Companies

  • Aura Lingerie
  • Inspire
  • All Undone
  • Sulis
  • Emma Harris Lingerie
  • Rigby & Peller
  • Pour Moi
  • Royce Lingerie
  • Victoria’s Secret
  • Wacoal Company
  • Others


Key Target Audience

  • Market Players
  • Investors
  • End-users
  • Government Authorities 
  • Consulting and Research Firm
  • Venture capitalists
  • Value-Added Resellers (VARs)


Market Segment

This study forecasts revenue at regional, and country levels from 2022 to 2033. Spherical Insights has segmented the UK Lingerie Market based on the below-mentioned segments:


UK Lingerie Market, By Product

  • Briefs
  • Bras
  • Shapewear
  • Others


UK Lingerie Market, By Distribution Channel

  • Online
  • Offline


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