Global Texture Paint Market Size, Share, and COVID-19 Impact Analysis, By Technology (Water Based, Solvent Based, Others), By Type (Smooth Texture Paint, Sand Texture Paint, Orange Peel Texture Paint, Popcorn Texture Paint, Others), By Application (Interior, Exterior), by Region (North America, Europe, Asia-Pacific, Latin America, Middle East, and Africa), Analysis and Forecast 2022 – 2032

Industry: Chemicals & Materials


Global Texture Paint Market Insights Forecasts to 2032

  • The Global Texture Paint Market Size was valued at USD 11.5 Billion in 2022.
  • The Market Size is Growing at a CAGR of 5.25% from 2022 to 2032
  • The Worldwide Texture Paint Market Size is expected to reach USD 16.7 Billion by 2032
  • Asia Pacific is expected to grow the fastest during the forecast period

Global Texture Paint Market

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The Global Texture Paint Market Size is expected to reach USD 16.7 Billion by 2032, at a CAGR of 5.25% during the forecast period 2022 to 2032.


Textured paint is currently one of the most often used paint styles. Because textured paint is so thick, it doesn't need to be primed, which contributes to its popularity. Textured paint has a wide range of uses and is available in many different colours. Textured paint can hide flaws like different irregularities, fractures, and holes. Textured paint is intended to cover up wall or ceiling flaws and is typically more durable. Textured paint can be used to make original and imaginative wall designs. Compared to flat paint, texture paint has a somewhat more textured and gritty appearance. The rough appearance gives the walls a rustic feel. The artistic and subdued, unassuming, or detailed side of the texture paint immediately draws the eye. The texture paints are resistant to heat, water, wind, and UV rays, so they have a long lifespan. Texture paints are simple to apply and don't need any particular techniques. The cost of maintenance for the texture paints is lower. Your living area takes on a new personality thanks to the texture paints. Textile paints offer opacity and a variety of gloss levels, making them ideal for outdoor applications.


Impact of COVID 19 On Global Texture Paint Market

For many enterprises around the world, COVID-19 has caused significant disruption. For the texture paint market in particular. In these two years, the global texture paint market has experienced a historically low level of demand for both raw materials and paints. Although the production of paint production units has already begun in a stable way, some paint producers are still highly concerned about the increase and fall in the number of cases and the declining demand. With the second wave of covid19 still affecting some parts of the country and the impending arrival of the third wave, the scenario appears to be a quite complex. However, the paint industry appears to have a potential for growth as a result of long-held demand, safe painting solutions, and the development of regional markets with an increase in the demand for similar non-premium products such as putty and distempers, as well as other related products that see a steady shift from unorganised to organised.


Global Texture Paint Market Report Coverage

Report CoverageDetails
Base Year:2022
Market Size in 2022 :USD 11.5 Billion
Forecast Period:2022-2032
Forecast Period 2022-2032 CAGR:5.25%
2032 Value Projection:USD 16.7 Billion
Historical Data for:2018-2021
No. of Pages:200
Tables, Charts & Figures:110
Segments covered:By Technology, By Type, By Application, by Region
Companies Covered: Asian Paints, Nippon Paint, Berger Paints, PPG Industries, Sherwin-Williams, Hempel A/S, Kansai Paint, Jotun, Axalta Coating Systems, Valspar, Crown Paints, AkzoNobel, Andura Coatings, Spctra Texture Wall Coating Pvt. Ltd, Diamond Paints, California Paints, DuluxGroup BSC Paints, Al-Jazeera Factory For Paints Co., National Paints Factories Co. Ltd., Kelly-Moore Paints
Pitfalls & Challenges:COVID-19 Empact,Challenges, Future, Growth, & Analysis

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Key Market Drivers

The growth of the population has resulted in the requirement in the demand for more commercial as well as residential constructions. In addition, government support is contributing towards the construction activities which is driving the overall growth of the global texture paint market. For instance, in India, the Indian Government has launched projects  like ‘Housing for All by 2022’ and ‘100 Smart Cities’ which are anticipated to boost the Indian residential construction market over the upcoming years and drive the texture paints market growth. Apart from this, ENABLE Build Programme launched by the British government in the year 2019 aims to provide financial support to the smaller house builders in order to contribute towards the infrastructural development of the country.


The textured paints are easier way to offer a beautiful look to the walls. They have the ability to fight against water, wind, UV rays from the sun and sudden changes in temperature. The use of texture paints as an interior paint provides extreme resistance to sagging, peeling, flaking as well as fungi algae growth. It also comes with wide range  of variety from mirror polished smoothness to ricky roughness. These paints need less maintenance because they extremely durable and abrasion resistant. Due to all these features, the overall demand for texture paint is anticipated to grow over the forecast period.


Key Market Challenges

Although texture paints are extensively used across both residential as well as non-residential sectors but the presence of volatile organic compounds (VOC) ingredients in the texture paints restrict the overall growth of the market. The exposure VOC may cause nausea, headache, kidney damages, and eye and throat irritation. Moreover, governing bodies are implementing strict policies to reduce the effect of VOC on the human health. For instance, the Ozone Transport Commission (OTC) have developed in order to reduce VOC limits with an    effort to meet the clean air requirements set by the Environmental Protection Agency (EPA) which hampers the growth of the global texture paint market. Apart from this, the high cost associated with the texture paint as compared to the conventional paint affect the market global texture paint market growth. The lack of skilled manpower and more time for application, it may impede the market growth.


Market Segmentation

Technology Insights

Water based segment is dominating the market with the largest market share

On the basis of technology, the global texture paint market is segmented into water based, solvent based, and others. Among these, the water based segment holds the largest market share over the forecast period. Water based texture paints make use of water as a solvent and contains pigments, filler, and binder all dissolved in water. The low level of volatile organic compound nature makes them environment friendly paint which has minimal to no harmful effects on human health. Not only this but they are also easy to clean. Apart from this, these paints have little to zero smells which create more pleasant painting experience and makes the environment children friendly.


Type Insights

Sand texture paint segment holds the largest market share over the forecast period

Based on type, the global texture paint market is segmented into smooth texture paint, sand texture paint, orange peel texture paint, popcorn texture paint, and others. Among these, the sand texture paint segment is dominating the market with the largest market share over the forecast period. Sand texture paint comprises of sand based additives. It is interior latex painting and is found in medium, fine, and coarse grain sizes. These paints are further segmented into two categories namely such as premixed texture paint and post mixing texture paint. Sand additives have already been added and are available for direct application in texture paint that has been pre-mixed, but they are absent from post-mixing paint and must be applied as desired. Sand texture paints are excellent for adding texture to ceilings. Sand texture paint is increasingly in demand for painting walls and ceilings due to its low cost and simplicity of application.


Application Insights

Interior segment accounted the largest market share over the forecast period

On the basis of application, the global texture paint market is segmented into interior and exterior. Among these, the interior segment accounted the largest market share over the forecast period. Interior texture paints are applied on floors, interior walls, and ceilings. The rise in the use of texture paints for the home interior decoration is the primary factor which is anticipated to boost the growth of the segment. Apart from this, the huge spending on the interior decoration is propelling the overall growth of the market.


Regional Insights

Asia Pacific is dominating the market with the largest market share over the forecast period


Global Texture Paint Market

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Asia Pacific is dominating the global Texture Paint market over the forecast period.  The rising demand from the commercial and residential sectors is to blame for the Asia Pacific region's supremacy. Some of the reasons boosting the growth of the Texture Paint Market in the Asia Pacific region are continuing infrastructure initiatives and rising disposable incomes. As per the Australian trade and investment commissions, the Singapore government spends  at least USD 2 billion on public infrastructure each month.


Recent Market Developments

  • In April 2022, AkzoNobel N.V. has acquired Kansai Paint’s activities in order to expand paint and coating business in Africa and offer a strong platform for the future growth.
  • In September 2022, Hempel A/S/ acquired the Cap Couleurs Group’s store network in South East.


List of Key Companies

  • Asian Paints
  • Nippon Paint
  • Berger Paints
  • PPG Industries
  • Sherwin-Williams
  • Hempel A/S
  • Kansai Paint
  • Jotun
  • Axalta Coating Systems
  • Valspar
  • Crown Paints
  • AkzoNobel
  • Andura Coatings
  • Spctra Texture Wall Coating Pvt. Ltd
  • Diamond Paints
  • California Paints
  • DuluxGroup BSC Paints
  • Al-Jazeera Factory For Paints Co.
  • National Paints Factories Co. Ltd.
  • Kelly-Moore Paints


Market Segment

This study forecasts revenue at global, regional, and country levels from 2019 to 2032. Spherical Insights has segmented the global Texture Paint Market based on the below-mentioned segments:


Texture Paint Market, Fuel Type Analysis

  • CNG
  • LNG


Texture Paint Market, Vehicle Type Analysis

  • OBD-II
  • Passenger
  • Light Duty & Heavy Duty Buses and Trucks


Texture Paint Market, Regional Analysis

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • Uk
    • France
    • Italy
    • Spain
    • Russia
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Rest of Asia Pacific
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Middle East & Africa
    • UAE
    • Saudi Arabia
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

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