South Korea Virtual Events Market Size, Share, and COVID-19 Impact Analysis, By Type (Video Conferencing and Unified Communications and Collaborations, Web Conferencing), By Solution type (Webinars and Enterprise Streaming, Networking and Collaborations, Content Sharing and Media Development, Event Marketing, and Others), and South Korea Virtual Events Market Insights, Industry Trend, Forecasts to 2035.
Industry: Information & TechnologySouth Korea Virtual Events Market Insights Forecasts to 2035
- The South Korea Virtual Events Market Size was estimated at USD 4,593.43 Million in 2024
- The Market Size is Expected to Grow at a CAGR of around 22.91% from 2025 to 2035
- The South Korea Virtual Events Market Size is Expected to Reach USD 44,422.14 Million by 2035
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According to a research report published by Spherical Insights & Consulting, the South Korea Virtual Events Market Size is anticipated to reach USD 44,422.14 Million by 2035, growing at a CAGR of 22.91% from 2025 to 2035. The regional market is largely being augmented by organizations' increasing focus on offering a platform for remote interaction across various locations through a variety of connected devices, including smartphones, laptops, desktop computers, and tablets.
Market Overview
The South Korean virtual events market encompasses online meetings that enable real-time communication between attendees via digital platforms are included in the South Korean virtual events market. By providing features like live streaming, webinars, virtual trade shows, and interactive sessions, these events seek to mimic the experience of in-person meetings. Additionally, the market for virtual events in South Korea has grown to be a vibrant and essential aspect of the nation's business environment, reflecting a move toward creative and adaptable forms of communication. The inherent advantages of virtual events, which provide unmatched flexibility and scalability at remote locations, are what drive this market. Furthermore, the market for virtual events in South Korea is expanding rapidly as a result of its many benefits. These gatherings make it possible to track attendees' data more effectively, which improves analytics and insights. In addition, companies discover that virtual events are a profitable way to generate income while also improving their reputation.
Report Coverage
This research report categorizes the market for the South Korean virtual events market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the South Korean virtual events market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the South Korean virtual events market.
South Korea Virtual Events Market Report Coverage
Report Coverage | Details |
---|---|
Base Year: | 2024 |
Market Size in 2024: | USD 4,593.43 Million |
Forecast Period: | 2025-2035 |
Forecast Period CAGR 2025-2035 : | 22.91% |
2035 Value Projection: | USD 44,422.14 Million |
Historical Data for: | 2020-2023 |
No. of Pages: | 211 |
Tables, Charts & Figures: | 100 |
Segments covered: | By Type (Video Conferencing and Unified Communications and Collaborations, Web Conferencing), By Solution type (Webinars and Enterprise Streaming, Networking and Collaborations, Content Sharing and Media Development, Event Marketing, and Others) |
Companies covered:: | Samsung SDS, LG, Hyundai AutoEver, Hancom Group, AMAZE, Prain Global, and Others |
Pitfalls & Challenges: | COVID-19 Impact, Challenges, Future, Growth, & Analysis |
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Driving Factors
South Korea’s virtual events market thrives on unique drivers such as K-pop’s global influence, advanced 5G infrastructure, strong government support for metaverse initiatives, a tech-savvy population embracing immersive technologies, and high consumer spending on digital experiences—creating a dynamic environment unlike other regions for virtual concerts, expos, fan meetings, and business events.
Restraining Factors
Challenges facing South Korea's virtual events business include digital fatigue, older populations' limited access, expensive immersive tech development costs, event piracy issues, and uneven virtual engagement in comparison to in-person experiences.
Market Segmentation
The South Korea virtual events market share is classified into type and solution type.
- he video conferencing segment held a significant share in 2024 and is expected to grow at a significant CAGR during the forecast period.
The South Korea virtual events market is segmented by type into video conferencing and unified communications and collaborations and web conferencing. Among these, the video conferencing segment held a significant share in 2024 and is expected to grow at a significant CAGR during the forecast period. Video conferencing solutions are widely used because businesses and organizations value them for corporate meetings, remote collaboration, and online education.
- The webinars and enterprise streaming segment held a significant share in 2024 and is expected to grow at a significant CAGR during the forecast period.
The South Korea virtual events market is segmented by solution type into webinars and enterprise streaming, networking and collaborations, content sharing and media development, event marketing, and others. Among these, the webinars and enterprise streaming segment held a significant share in 2024 and is expected to grow at a significant CAGR during the forecast period. Their dominance in the industry is fueled by the widespread adoption of these solutions for corporate communication, training, and large-scale virtual events.
Competitive Analysis:
The report offers the appropriate analysis of the key organizations/companies involved within the South Korea virtual events market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.
List of Key Companies
- Samsung SDS
- LG
- Hyundai AutoEver
- Hancom Group
- AMAZE
- Prain Global
- Others
Recent Developments:
- In June 2025, The META·AI View Summit took place in Seoul at Coex Hall C, highlighting the revolutionary potential of metaverse technologies. The event featured real-world case studies from various industries, including sports, digital therapeutics, smart manufacturing, and military training. Sessions covered topics such as virtual taekwondo tournaments, AI-powered meditation, and digital twins.
Key Target Audience
- Market Players
- Investors
- End-users
- Government Authorities
- Consulting and Research Firm
- Venture capitalists
- Value-Added Resellers (VARs)
Market Segment
This study forecasts revenue at South Korea, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the South Korea Virtual events market based on the below-mentioned segments:
South Korea Virtual Events Market, Type
- Video Conferencing and Unified Communications and Collaborations
- Web Conferencing
South Korea Virtual Events Market, Solution type
- Webinars and Enterprise Streaming
- Networking and Collaborations
- Content Sharing and Media Development
- Event Marketing
- Others
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