South Korea Sneaker Market Size, Share, and COVID-19 Impact Analysis, By Product Type (Low-Top Sneakers, Mid-Top Sneakers, and High-Top Sneakers), By Category (Branded and Private Label), and South Korea Sneaker Market Insights, Industry Trend, Forecasts to 2035

South Korea Sneaker Market Insights Forecasts to 2035

• The South Korea Sneaker Market Size was estimated at USD 1,598.4 Million in 2024
• The Market Size is Expected to Grow at a CAGR of around 4.89% from 2025 to 2035
• The South Korea Sneaker Market Size is Expected to Reach USD 2,701.9 Million by 2035

According to a research report published by Spherical Insights & Consulting, the South Korea Sneaker Market is anticipated to reach USD 2,701.9 million by 2035, growing at a CAGR of 4.89% from 2025 to 2035. The main factors propelling the market expansion nationwide are the extensive use of sustainable production techniques by top manufacturers and the rising demand for celebrity endorsements.

Market Overview

The South Korean sneaker market is the area of the footwear industry devoted to the creation, manufacturing, marketing, and retailing of sneakers, which are athletic or casual shoes worn for both fashion and performance. This market serves a wide range of customers nationwide and includes sneakers for streetwear, lifestyle wear, sports activities, and fashion statements. Additionally, Sneaker preferences are further shaped by the nation's powerful pop culture, especially K-pop and K-drama, as fans frequently try to imitate the fashion choices of their favorite celebrities. In addition, eco-friendly materials and moral production methods are becoming more popular, making sustainability a major trend. Customers are giving brands that practice environmental responsibility more weight. The dynamic hub of South Korea continues to drive innovation and set trends in the ever-evolving footwear industry by fusing local tastes with celebrity influences. This is expected to support market growth over the projected period.

Report Coverage

This research report categorizes the market for the South Korea sneaker market based on various segments and regions and forecasts revenue growth and analyses trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the South Korea sneaker market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the South Korea sneaker market.

Driving Factors

South Korea's dynamic consumer landscape is reflected in the sneaker market, which is driven by a fusion of local preferences and emerging fashion trends. The demand for sneakers is greatly influenced by the emergence of athleisure culture and a growing focus on fitness and health. Additionally, South Koreans use sneakers for everyday fashion as well as for sports and outdoor activities, which has a positive impact on the local market.

Restraining Factors

Despite the popularity of high-end sneakers, a sizable section of the populace is still cost-conscious, which restricts the expansion of high-end or luxury markets.

Market Segmentation

The South Korea sneaker market share is classified into product type and category.

• The low-top sneakers segment held a significant share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The South Korea sneaker market is segmented by product type into low-top sneakers, mid-top sneakers, and high-top sneakers. Among these, the low-top sneakers segment held a significant share in 2024 and is expected to grow at a significant CAGR during the forecast period. Their adaptability, comfort, and compatibility with the nation's robust athleisure and streetwear culture are the main factors driving their dominance. Low-tops are a mainstay of daily fashion since they are frequently worn in semi-formal and casual contexts.

• The branded segment held a significant share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The South Korea sneaker market is segmented by category into branded and private label. Among these, the branded segment held a significant share in 2024 and is expected to grow at a significant CAGR during the forecast period. Strong consumer preferences for high-end, international brands like Nike, Adidas, New Balance, and Asics, as well as well-known regional brands like Kasina and thisisneverthat, are the main drivers of this dominance.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the South Korea sneaker market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Nike
• Adidas
• Puma
• Asics
• Kasina
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at South Korea, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the South Korea Sneaker Market based on the below-mentioned segments:

South Korea Sneaker Market, By Product Type

• Low-Top Sneakers
• Mid-Top Sneakers
• High-Top Sneakers

South Korea Sneaker Market, By Category

• Branded
• Private Label