South Korea Fundraising Market Size, Share, And COVID-19 Impact Analysis, By Entity (Nonprofits, Corporate Foundations, Cause Marketing, and Nonprofit Software), By Technique (Online Funding, Direct Funding, and Event and Galas), By End-User (Non-Profit Organizations, Educational Institutes, and Political Campaigns), and South Korea Fundraising Market Insights, Industry Trend, Forecasts To 2035

South Korea Fundraising Market Insights Forecasts to 2035

• The South Korea Fundraising Market Size is Expected to Grow at a CAGR of around 7.2% from 2025 to 2035
• The South Korea Fundraising Market Size is Expected to hold a significant Share by 2035

According to a Research Report Published by Spherical Insights & Consulting, The South Korea Fundraising Market Size is anticipated to Grow at a CAGR of 7.2% from 2025 to 2035. The market is driven by growing digital adoption and increased social awareness among younger generations. Rising use of mobile platforms and expansion of CSR initiatives further fuel fundraising activities across sectors.

Market Overview

Efforts made individually or collectively to raise money for different purposes is referred to as fundraising. Fundraising can be done by not-for-profit as well as for-profit organizations. Fundraisers are the people who carry out fundraising for particular causes. Fundraising has nothing to do with raising donations to benefit investors for profit, business owners, or organizational shareholders. Fundraising is done for the benefit of a purpose. The campaign is being carried out primarily by crowdfunding organizations to fulfill business requirements, cover emergency medical expenses, empower women, and educate poor individuals, among other purposes. Nonprofits collect money for a myriad of social and even religious events. The methods of fundraising are corporate, online, direct, and event fundraising. Corporate fund-raising, also referred to as cause funding, invites corporations to contribute to nonprofits or charitable causes as part of Corporate Social Responsibility (CSR) initiatives. Internet-based fundraising employs the internet to collect massive, immediate, and effective donations using mechanisms like Give. It is normally employed for the majority of causes, such as medical emergencies. Online fundraising uses the internet to reach more people and speedily and efficiently collect donations, generally for medical bills. Direct fundraising is similar to direct marketing and involves contacting potential donors through emails and social media messages to regular givers or previous givers to the firm. Event fundraising involves hosting social events such as marathons, cooking competitions, book festivals, art exhibitions, and blood donation camps.

Report Coverage

This research report categorizes the market for the South Korea fundraising market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the South Korea fundraising market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the South Korea fundraising market.

Driving Factors

South Korea fundraising market is fueled by rising digitalization, cross-cutting adoption of mobile payment platforms, and technology-accessible educated population. Greater social awareness among youth populations and their donations through social media sites significantly augment fundraising. State support for mission-oriented firms and non-profits further fuels industry expansion. In addition, growth in corporate social responsibility (CSR) practices and popularity of crowdfunding platforms are driving outreach and innovation for the expansion of broader participation in fundraising for various causes and groups.

Restraining Factors

The South Korean fundraising sector faces several restraints, including a relatively weak culture of giving, in which the tendency is to prefer impromptu donations over campaigns. Excessively complex regulation and draconian limits on administrative expense restrict organizational flexibility. The shortage of skilled fundraising professionals and an intergenerational or rural digital divide inhibit the rollout of new and tech-enabled fundraising models.

Market Segmentation

The South Korea Fundraising Market share is classified into entity, technique, and end-user.

• The nonprofits segment held the largest share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The South Korea fundraising market is segmented by entity into nonprofits, corporate foundations, cause marketing, and nonprofit software. Among these, the nonprofits segment held the largest share in 2024 and is expected to grow at a significant CAGR during the forecast period. Nonprofits work on a wide and varied number of causes, which attract a wide variety of givers. Nonprofits have been around for decades and are established, having earned trust and credibility over decades of serious commitment and large donations. They employ fundraising methods and strategies, including data analysis and donor software, to maximize their campaigns. Nonprofit organizations are also supported by good government policies and tax treatments that make charitable contributions desirable. Their capacity for drawing volunteers and resources from the community increases their fundraising, which allows them to achieve their budgetary objectives.

• The online funding segment dominated the market share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The South Korea fundraising market is segmented by technique into online funding, direct funding, and events and galas. Among these, the online funding segment dominated the market share in 2024 and is expected to grow at a significant CAGR during the forecast period. Online sources provide extensive reach and convenience. It uses the internet to access a global audience, avoiding geography and tapping into larger donor pools. Social networks and other web-based resources strengthen interactions and facilitate real-time reporting, allowing donors to be more easily approached and retained. Web-based drives also offer lower operating expenses than traditional channels, resulting in higher net returns on donation campaigns. In addition, the coordination of technologies such as digital marketing, data analytics, and artificial intelligence allows for extremely targeted and tailored fundraising campaigns, enhancing donor satisfaction and overall performance.

• The educational institute held the largest market share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The South Korea fundraising market is segmented by end-user into non-profit organizations, educational institutes, and political campaigns. Among these, the educational institutes segment held the largest market share in 2024 and is expected to grow at a significant CAGR during the forecast period. The growing need for quality education and the heightened cost of providing it are the major drivers of the growth of this industry. While public finance lags, schools, colleges, and universities are looking toward fundraising activities to bridge budget gaps. Moreover, alumni associations possess a broader reservoir of donors, typically willing to contribute to their old colleges in return for liberal donations. Schools' fundraising activities are also supported by the emotional connection donors have towards their schools, and thus create a feeling of belonging and loyalty. Moreover, advanced digital fundraising platforms have ensured it is easier for schools to mobilize potential donors, keep donation processes simple, and monitor donations effortlessly.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the South Korea fundraising market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Aplos
• DonorPerfect Fundraising Software
• Salsa CRM
• NeonCRM
• Kindful
• Charityproud
• EveryAction
• MemberClicks
• Qgiv
• eTapestry
• Classy
• DonorStudio
• CrowdRise
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at South Korea, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the South Korea fundraising market based on the below-mentioned segments:

South Korea Fundraising Market, By Entity

• Nonprofits
• Corporate Foundations
• Cause Marketing
• Nonprofit Software

South Korea Fundraising Market, By Technique

• Online Funding
• Direct Funding
• Event and Galas

South Korea Fundraising Market, By End-User

• Non-Profit Organizations
• Educational Institutes
• Political Campaigns