South Korea Drinkable Yogurt Market Size, Share, and COVID-19 Impact Analysis, By Type (Plain Flavoured), By Distribution Channel (Hypermarkets/Supermarkets, Convenience Stores, Online Retail, and Others), and South Korea Drinkable Yogurt Market Insights, Industry Trend, Forecasts to 2035

South Korea Drinkable Yogurt Market Insights Forecasts to 2035

• The South Korea Drinkable Yogurt Market size is Expected to Grow at a CAGR of around 5.7% from 2025 to 2035
• The South Korea Drinkable Yogurt Market Size is Expected to Hold a Significant Share by 2035

According to a Research Report Published by Spherical Insights & Consulting, the South Korea Drinkable Yogurt Market Size is Anticipated to Grow at a CAGR of 5.7% from 2025 to 2035. The market is driven by increasing health consciousness, demand for probiotic and functional beverages, and the convenience of on-the-go nutrition among South Korean consumers.

Market Overview

South Korean yogurt drink market is experiencing significant growth with increasing health consciousness, functional beverage demand, and consumer lifestyle change. The product finds extensive use as it contributes to probiotic benefit, easy consumption, and use as an instant on-the-go meal or snack option. Flavored yogurt beverages like strawberry, blueberry, and mango have been in greater demand among teenagers and working-class people. There is also heightened use of non-dairy products made from soy, coconut, and oat milk by lactose-intolerant and vegetarian consumers. Added vitamins, collagen, and immunity-boosting nutrients enrich products too. Advanced retail infrastructure in South Korea, particularly the development of e-commerce and online food ordering, facilitates access to and expansion in markets. Traditional Korean health principles incorporated with modern packaging ease marketing appeal to broad segments of consumers. Overall, the beverage yogurt industry will keep on expanding steadily, driven by innovation, health, and convenience-led demand.

Report Coverage

This research report categorizes the market for the South Korea drinkable yogurt market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the South Korea drinkable yogurt market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the South Korea drinkable yogurt market.

Driving Factors

South Korean consumable yogurt market is driven by growing health awareness, high and increasing demand for convenient, functional drinks. Market pull is generated by the incorporation of probiotics, immune system health, and convenience that makes drinkable yogurt extremely appealing, particularly to working individuals and young people. Market push is fueled by growing consumption of dairy alternatives and protein dieting interest. Taste, packaging, and value-added nutrition innovation are growing appeal. Internet sites and convenience stores are making it increasingly available and encouraging greater acceptance in urban and suburban settings.

Restraining Factors

In spite of increasing demand, market faces restraints such as short shelf life of live-culture products, increasing storage and logistics expenses. Price-sensitive nature of the market and stiff competition from local dairy titans restrict market penetration by local brands. Some consumers also voice out against added sugar and artificials flavorings, and hence there's a need for cleaner, healthier formulations to not lose trust and market share.

Market Segmentation

The South Korea Drinkable Yogurt Market share is classified into type and distribution channel.

• The flavoured segment held the largest share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The South Korea drinkable yogurt market is segmented by type into plain and lavoured. Among these, the flavoured segment held the largest share in 2024 and is expected to grow at a significant CAGR during the forecast period. This holds large market share because it is popular among consumers generally, particularly among children and young people. Strawberry, blueberry, and mango are among the leading flavors that provide taste and nutritional value. Reduced sugar content, vitamin fortification, and tropical fruit combinations are the main areas of innovation by manufacturers for keeping up with changing health and taste trends.

• The hypermarkets/supermarkets dominated the market share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The South Korea drinkable yogurt market is segmented by distribution channel into hypermarkets/supermarkets, convenience stores, online retail, and others. Among these, the hypermarkets/supermarkets segment dominated the market share in 2024 and is expected to grow at a significant CAGR during the forecast period. This segment dominates distribution through intense retail penetration, effective promotions, and shopper faith in large chains such as E-Mart, Lotte Mart, and Homeplus. These stores offer numerous international and domestic brands, leading high visibility and impulse purchase among city dwellers.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the South Korea drinkable yogurt market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Yakult Korea
• Maeil Dairies
• Seoul Milk
• Binggrae
• Namyang Dairy Products
• Danone
• Lotte Foods
• Pulmuone
• Coca-Cola Korea
• CJ CheilJedang
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at South Korea, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the South Korea drinkable yogurt market based on the below-mentioned segments:

South Korea Drinkable Yogurt Market, By Type

• Plain

• Flavored

South Korea Drinkable Yogurt Market, By Distribution Channel

• Hypermarkets/Supermarkets
• Convenience Stores
• Online Retail
• Others