North America Hair Color Market Size, Share, and COVID-19 Impact Analysis, By Product (Permanent, Temporary, and Others), By Distribution Channel (Offline, and Online), and North America, Hair Color Market Insights, Industry Trend, Forecasts to 2035.

North America Hair Color Market Insights Forecasts to 2035

• The North America Hair Color Market Size Was Estimated at USD 8.24 Billion in 2024
• The Market Size is Expected to Grow at a CAGR of Around 5.44% from 2025 to 2035
• The North America Hair Color Market Size is Expected to Reach USD 14.75 Billion by 2035

According to a research report published by Spherical Insights & Consulting, The North America Hair Color Market Size is anticipated to reach USD 14.75 Billion by 2035, growing at a CAGR of 5.44% from 2025 to 2035. Growing demand for organic formulations, customized solutions, e-commerce growth, the demands of an aging population, and innovations in sustainable packaging and ammonia-free product development are some of the opportunities in the North America hair color market.

Market Overview

The industry that includes the manufacture, sale, and use of hair coloring products in the US, Canada, and Mexico is known as the North America hair color market. It comprises formulas that are temporary, semi-permanent, and permanent in a variety of forms, including creams, powders, and gels, and are sold through salons, retail stores, and internet platforms. Innovation in product formulas, appealing to older populations, fashion-forward customers, using sustainable materials, and growing distribution through salons, retail chains, and online platforms are the main focuses of the North America hair color market. One of the main factors driving the North America hair color market is the significant increase in the popularity of hair coloring, as well as the aging of the global population. Rising fashion trends, considerable product innovation, the aging of the population, and the growing popularity of hair coloring are the primary trends propelling the growth of the hair color market. Hair coloring products' growing social media influence and brand awareness are also anticipated to fuel the North America hair color market expansion. 

Report Coverage

This research report categorizes the market for North America hair color market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the North America hair color market. Recent market developments and competitive strategies such as expansion, product launch, development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the North America hair color market. 

Driving Factors

The increase in consumer hair-related issues is one of the key factors propelling the North America hair color market growth. Growing consumer awareness of hair color components and how they affect hair further encourages consumer inclinations, which in turn fuels the North America hair color market expansion. The demand for hair colors and related products would rise as a result of growing hair-highlight trends, shifting lifestyles, a rising market for salon services, and new salon technologies that make utilizing hair care products easier. The market for North America hair color is expected to be driven by a growing population that cares about appearance and personal maintenance.   

Restraining Factors

The North America hair color market is restricted by issues with regulatory compliance, growing worries about chemical safety, the spread of fake products, fierce rivalry, and consumer preference for natural products, reducing the demand for synthetic ones.

Market Segmentation

The North America hair color market share is classified into product and distribution channel.

• The permanent segment dominated the market in 2024 and is projected to grow at a substantial CAGR during the forecast period.

The North America hair color market is segmented by product into permanent, temporary, and others. Among these, the permanent segment dominated the market in 2024 and is projected to grow at a substantial CAGR during the forecast period. Compared to other hair colors, permanent hair color offers a more natural appearance. As a result, consumers prefer permanent hair dyes over other varieties.  

• The offline segment held a largest share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The North America hair color market is segmented by distribution channel into offline and online. Among these, the offline segment held a largest share in 2024 and is expected to grow at a significant CAGR during the forecast period. The growth of income in the offline channel category was helped by the convenient availability of cosmetics and hair color products in department shops, specialty multi-retailers, salons, and spas.   

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the North America hair color market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Clairol
• L'Oreal SA
• Revlon
• Combe
• Kao Corp
• Hoyu
• Cadiveu
• Shiseido Co Ltd
• Coty Inc Class A
• Procter & Gamble Co
• Unilever PLC ADR
• Godrej Industries
• Avon Products
• Henkel AG & Co KGaA
• Others

Recent Developments

• In June 2025, the at-home hair color pioneer Clairol is thrilled to announced the release of ColorStrong, their largest breakthrough to date. This ground-breaking hair color line combines multi-dimensional color with cutting-edge hair-strengthening properties.

Key Target Audience 

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at North America, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the North America hair color market based on the below-mentioned segments:

North America Hair Color Market, By Product

• Permanent
• Temporary
• Others

North America Hair Color Market, By Distribution Channel

• Offline
• Online