Japan Golf Tourism Market Size, Share, and COVID-19 Impact Analysis, By Type (Domestic and International), By Service Type (Personal Tours and Professional Tours), and Japan Golf Tourism Market Insights, Industry Trend, Forecasts to 2033

Japan Golf Tourism Market Insights Forecasts to 2033

• The Japan Golf Tourism Market Size was Valued at USD 570.96 Million in 2023.
• The Market Size is Growing at a CAGR of 8.19% from 2023 to 2033
• The Japan Golf Tourism Market Size is Expected to Reach USD 1254.10 Million By 2033

The Japan Golf Tourism Market Size is Anticipated to Reach USD 1254.10 Million by 2033, Growing at a CAGR of 8.19% from 2023 to 2033.

Market Overview

Japan's golf tourism market is rapidly expanding, driven by the nation's rich golfing culture, its extensive range of well-maintained courses, and its appeal as a luxury travel destination. With over 2,000 golf courses across the country, including renowned sites like Kawana Hotel Golf Course and Niseko, Japan offers a diverse range of golfing experiences for both casual and serious enthusiasts. The Japanese government plays a pivotal role in supporting golf tourism through various initiatives. Regional tourism organizations like the Mie Golf Tourism Organization promote golf experiences that combine local culture, nature, and cuisine, while collaborations with international golf tour operators aim to increase inbound tourism. Corporate golf tourism is also a key growth area, with businesses increasingly using golf for networking and client engagement. Opportunities in the sector are further enhanced by investments in infrastructure, such as the development of luxury golf resorts and villas. High-end regions like Shizuoka are targeting affluent travelers, and Hokkaido has become a key destination for international golf enthusiasts. As Japan continues to develop sustainable and innovative tourism offerings, its golf tourism market is well-positioned for sustained growth and international recognition.

Report Coverage

This research report categorizes the Japan golf tourism market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the Japan golf tourism market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the Japan golf tourism market.

Driving Factors

The country's rich golfing heritage and the availability of over 2,000 world-class golf courses attract golfers from around the globe. Iconic golf destinations like the Kawana Hotel Golf Course and Niseko provide unique, high-quality experiences, contributing to Japan's appeal as a golf tourism hub. Additionally, Japan's reputation as a luxury travel destination, known for its exceptional hospitality, fine dining, and picturesque landscapes, enhances the overall appeal for golf tourists. Government initiatives, such as promoting regional golf tourism through organizations like the Mie Golf Tourism Organization, are also driving growth by integrating golf with local culture and attracting international visitors.

Restraining Factors

High costs associated with playing golf in Japan, such as expensive green fees and membership fees, may deter budget-conscious travelers.

Market Segmentation

The Japan golf tourism market share is classified into type and service type.

• The international segment accounted for a significant market share in 2023 and is expected to grow at a substantial CAGR during the forecast period.

The Japan golf tourism market is segmented by type into domestic and international. Among these, the international segment accounted for a significant market share in 2023 and is expected to grow at a substantial CAGR during the forecast period. The segment is driven as international tourists are increasingly drawn to Japan's world-class golf courses, luxury resorts, and unique golfing experiences that blend local culture, scenic landscapes, and exceptional hospitality. The government's promotional efforts to boost inbound tourism, alongside the rise of corporate golf tourism, are key drivers behind the growing appeal of Japan as a golf destination for international visitors.

• The personal tours segment accounted for the highest share in 2023 and is expected to grow at a remarkable CAGR during the forecast period.

The Japan golf tourism market is segmented by application into personal tours and professional tours. Among these, the personal tours segment accounted for the highest share in 2023 and is expected to grow at a remarkable CAGR during the forecast period. The segment is driven as personal tours attract leisure travelers who seek to combine golf with cultural experiences, scenic beauty, and luxury hospitality. Japan’s well-maintained courses, combined with the country’s unique offerings of traditional cuisine, historical landmarks, and natural beauty, make it an ideal destination for personal golf trips.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the Japan golf tourism market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Golfasian Co., Ltd.
• Premier Golf Tours
• The Haversham and Baker Co.
• PerryGolf
• Carr Golf
• Celtic Golf
• SGH Golf
• Golfbreaks Ltd.
• Golf Tours International
• travelOsports
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Recent Developments

• In November 2023, ZEST.GOLF partnered with La Rioja, Spain, to launch a digital golf passport that offered bookings for the region's four golf courses: Logroño GC, Sojuela, Rioja Alta, and Izki Golf, designed by Seve Ballesteros. Recognized as an ‘Undiscovered Golf Destination’ by IAGTO, La Rioja aimed to attract golfers interested in its rich gastronomy, wine, and culture. The passport gained popularity among regional tourism boards, enhancing promotion efforts for golf offerings.

Market Segment

This study forecasts revenue at Japan, regional, and country levels from 2020 to 2033. Spherical Insights has segmented the Japan golf tourism market based on the below-mentioned segments:

Japan Golf Tourism Market, By Type

• Domestic
• International

Japan Golf Tourism Market, By Service Type

• Personal Tours
• Professional Tours