Japan Anti-Aging Products Market Size, Share, and COVID-19 Impact Analysis, By Product (Facial Serum, Moisturizer, Creams, & Lotions, Eye Care Products, Facial Cleanser & Exfoliators, Facial Masks & Peels, Sunscreen & Sun Protection, and Others), By Distribution Channel (Supermarkets & Hypermarkets, Pharmacy/Drugstores, Specialty Beauty Stores, Online/E-commerce, and Others), and Japan Anti-Aging Products Market Insights, Industry Trend, Forecasts to 2035

Japan Anti-Aging Products Market Insights Forecasts to 2035

• The Anti-Aging Products Market Size Was Estimated at USD 2818.6 Million in 2024
• The Market Size is Expected to Grow at a CAGR of Around 7.89 % from 2025 to 2035
• The Anti-Aging Products Market Size is Expected to Reach USD 6498.6 Billion by 2035

According to a research report published by Spherical Insights & Consulting, the anti-aging products market is anticipated to reach USD 6498.6 billion by 2035, growing at a CAGR of 7.89 from 2025 to 2035. The anti-aging products market in Japan is driven by various factors, including rising awareness about skincare and longevity, rising demand for premium and personalized anti-aging solutions, the influence of social media, and advancements in dermatological research.

Market Overview

The antiaging products are cosmetic and personal care products designed to decrease or avoid observable symptoms of aging, such as wrinkles and age spots. They contain ingredients like retinol, vitamin C, and peptides, which help to enhance skin texture, firmness. Antiaging products include facial serum, moisturizer, creams, & lotions, eye care products, facial cleanser & exfoliators, facial masks & peels, sunscreen & sun protection, and others. Japan is one of the most aging countries; hence, people are seeking products that reduce the aging symptoms, which is the main driver for the market. Additionally, growing awareness about anti-aging products and skin care products among the new generation is driving the anti-aging market in Japan. The rising demand for natural, organic, and plant-based skin care products is a key trend in this market. The rising trend of personalized skin care products presents a significant opportunity for the development of personalized skincare solutions.

Report Coverage

This research report categorizes the market for the Japan anti-aging products market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the Japan anti-aging products market. Recent market developments and competitive strategies such as expansion, product launch, development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the Japan anti-aging products market.

Driving Factors

People are becoming more aware that skin health is the primary driver for this market. The rise in the elderly population in Japan is driving demand for anti-aging skincare and wellness products. People are becoming health conscious and they are seeking natural and organic skincare products, which surges the demand for natural and organic antiaging products. The social media platforms and beauty influencers play a crucial role in market growth. Additionally, the rise in disposable income encourages people to spend more on skin care and wellness products.

Restraining Factors

The antiaging products market is highly competitive, which has led to a price war and reduced the profit margin for manufacturers. Additionally, the premium antiaging products are expensive, which is unaffordable for price-sensitive consumers.

Market Segmentation

The Japan anti-aging products market share is classified into product and distribution channel. 

• The facial serum, moisturizer, creams, & lotions segment accounted for the largest market share in 2024 and is expected to grow at a rapid CAGR during the forecast period.

The Japan anti-aging products market is segmented by product into facial serum, moisturizer, creams, & lotions, eye care products, facial cleanser & exfoliators, facial masks & peels, sunscreen & sun protection, and others.  Among these, the facial serum, moisturizer, creams, & lotions segment accounted for the largest market share in 2024 and is expected to grow at a rapid CAGR during the forecast period. This is because they are widely used in daily skincare routines. Additionally, they contain retinol and potent antiaging ingredients to improve skin elasticity.

• The supermarkets & hypermarkets segment held a significant market share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The Japan anti-aging products market is segmented by distribution channel into supermarkets & hypermarkets, pharmacy/drugstores, specialty beauty stores, online/e-commerce, and others. Among these, the supermarkets & hypermarkets segment held a significant market share in 2024 and is expected to grow at a significant CAGR during the forecast period. This segmental growth is attributed to its easy accessibility and availability of a wide range of products. They give one one-stop shopping experience for customers.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the Japan anti-aging products market, along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Shiseido Company, Limited
• Unilever PLC
• LOreal S.A.
• Hada Labo
• SK-II
• Others

Recent Developments

• In July 2024, KOse Corporation partnered with Peace, Inc. and Reju, Inc. to produce personalized beauty products using iPSF, a material derived from customers' own iPS cells, tailored in texture and form based on individual preference.

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at the Japan, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the Japan anti-aging products market based on the below-mentioned segments:

Japan Anti-Aging Products Market, By Product

• Facial Serum, Moisturizer, Creams, & Lotions
• Eye Care Products
• Facial Cleanser & Exfoliators
• Facial Masks & Peels
• Sunscreen & Sun Protection
• Others

Japan Anti-Aging Products Market, By Distribution Channel

• Supermarkets & Hypermarkets
• Pharmacy/Drugstores
• Specialty Beauty Stores
• Online/E-commerce
• Others