India Lottery Market Size, Share, and COVID-19 Impact Analysis, By Category (Instant Lottery, Sports Game, and Draw-Based Lottery), By Application (Online and Offline), and India Lottery Market, Insight, Industry Trend, Forecasts to 2035.

India Lottery Market Insights Forecasts to 2035

• India Lottery Market Size 2024: USD 27387.16 Million
• India Lottery Market Size 2035: USD 50711.91 Million
• India Lottery Market CAGR: 5.76%
• India Lottery Market Segments: Category and Application

A lottery sector refers to a game of chance whereby people buy tickets with the hope of winning prizes in the form of money as a result of a random process. The process of organizing a lottery is usually carried out by governments or authorized bodies with the aim of raising funds for social welfare programs. The use of lottery systems involves financing programs such as education, health, infrastructure development, and social activities. Lotteries are also used by private companies as a means of promoting their campaigns in order to lure more customers. Online lottery services have become more accessible due to the development of digital platforms.

Government initiatives focus on preventing illegal gambling and enhancing regulatory frameworks to protect consumers. Furthermore, public campaigns are also carried out to ensure responsible gambling and avoid the possibility of addiction. Technology development has greatly influenced the lottery industry, with the development of online platforms, mobile applications, secure digital payment methods, and blockchain-based lottery drawing systems to guarantee transparency and security. Automation, data analysis, and artificial intelligence are also enhancing fraud protection, customer engagement, and customized marketing approaches, helping to ensure continuous growth.

A farmer borrowed Rs 200 to purchase a state lottery ticket and won a prize of Rs 1.5 crore, transforming his family’s financial condition. The incident highlights the life-changing potential of lottery participation and reflects the widespread reach and social impact of the lottery market in India. The Kerala government announced plans to launch an online lottery platform to modernize its traditional paper-based lottery system. The initiative aimed to counter competition from private online operators and increase state revenue. The move reflects digital transformation efforts and evolving trends within the organized lottery market in India.

Market Dynamics of the India Lottery Market:

The lottery market is fueled by the increasing demand for low-cost entertainment and the chance to win high-value prizes with a low investment. The factors that contribute to the growth of the lottery market include the rising disposable income, urbanization, and acceptance of regulated gaming activities. Government support is also an important factor, as many states have lotteries to raise funds for educational, healthcare, and welfare activities. The online platforms and mobile applications have increased participation in the lottery market.

However, the lottery market is affected by several factors, including government regulations, bans in some countries, and the issue of gambling addiction. Social stigma associated with gambling activities is also a restraint.

The lottery market provides immense opportunities for growth with the rapid digitalization of the industry. The rise in the use of smartphones and secure digital payment methods is making it easier for people to participate in the lottery. Governments are also updating their rules and regulations to make the industry more transparent and generate more revenue. Emerging markets are still untapped, with the rise in disposable income and urbanization. The use of blockchain technology for secure draws and artificial intelligence for fraud detection is also opening up new ways for the growth of the lottery market.

Market Segmentation

The India lottery market share is classified into category and application.

By Category:

The India lottery market is divided by category into instant lottery, sports game, and draw-based lottery. Among these, the draw-based segment controlled the market share in 2024 and is expected to grow at a significant CAGR during the forecast period. The draw-based segment dominated due to its strong consumer preference for traditional weekly and bumper draws, higher prize pools, and established state government operations.

By Application:

The India lottery market is divided by form into online and offline. Among these, the offline segment dominated the share in 2024 and is anticipated to grow at a remarkable CAGR during the forecast period. The offline segment dominance is driven by its strong presence of state-run paper lotteries and widespread retail distribution networks across authorized states.

Competitive Analysis:

The report offers the appropriate analysis of the key organisations/companies involved within the India lottery market, along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborate analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market. 

Top Key Companies in India Lottery Market:

• Arunachal Pradesh State Lotteries
• Future Gaming and Hotel Services Pvt. Ltd.
• Goa State Lotteries
• Kerala State Lotteries
• Maharashtra State Lottery
• Mizoram State Lotteries
• Nagaland State Lotteries
• Punjab State Lotteries
• Sikkim State Lotteries
• West Bengal State Lottery
• Others

Recent Developments in India Lottery Market:

In November 2025, the Punjab State Lottery Diwali Bumper 2025 results were announced winners and prize money. It highlights the government-run lottery’s transparency, festival-linked popularity, and public engagement, reinforcing the importance of bumper draws in India’s regulated lottery market.

In July 2025, the Kerala State Lottery Bhagyathara BT-42 results were declared. It highlights winning numbers, the Rs1 crore first prize, and the full winners' list, showcasing Kerala’s government-run lottery system and its strong public engagement through bumper draws.

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at the India, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the India lottery market based on the below-mentioned segments:

India Lottery Market, By Category

• Instant lottery
• Sports game
• Draw-based lottery

India Lottery Market, By Application

• Online
• Offline