Asia Pacific Sugar Confectionery Market Size, Share, and COVID-19 Impact Analysis, By Product Type (Hard Boiled Sweets, Caramel & Toffees, Gums & Jellies, Mints, Medicated Confectionery, and Others), By Distribution Channel (Hypermarket/Supermarket, Convenience Stores, Online Retail, and Others), and Asia Pacific Sugar Confectionery Market Insights, Industry Trend, Forecasts to 2035.

Asia Pacific Sugar Confectionery Market Insights Forecasts to 2035

• The Asia Pacific Sugar Confectionery Market Size was estimated at USD 16.40 Billion in 2024
• The Market Size is Expected to Grow at a CAGR of around 4.57% from 2025 to 2035
• The Asia Pacific Sugar Confectionery Market Size is Expected to Reach USD 26.80 Billion by 2035

The Asia Pacific Sugar Confectionery Market Size is anticipated to reach USD 26.80 Billion by 2035, growing at a CAGR of 4.57% from 2025 to 2035. The growing need for healthier alternatives, with a surging trend towards gifting confectionery products, is driving the sugar confectionery market in the Asia Pacific region.

Market Overview

The Asia Pacific sugar confectionery market refers to the production and sale of a wide range of sweet treats, primarily made from sugar. Sugar confectionery products like hard candies, toffees, chocolates, and even some types of baked goods, such as cakes and pastries, are rich in sugar. There is an increasing technological breakthrough in the production of candies with improved process of flavor encapsulation, texture enhancements, and innovative packaging contradict things. An increasing awareness about the negative effects of excess sugar consumption is promoting the trend of low-sugar or sugar-free confectionery products. Further, consumer preference for clean label and sustainable products is driving the demand for natural and organic ingredients in sugar confectionery. Introduction of innovative flavors in the sugar confectionery products with health-oriented options, along with the emergence of sustainability, e-commerce, and social media engagement, are providing market growth opportunities for sugar confectionery.

Report Coverage

This research report categorizes the market for the Asia Pacific sugar confectionery market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the Asia Pacific sugar confectionery market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the Asia Pacific sugar confectionery market.

Driving Factors

The growing demand for sweets and chocolates as a form of indulgence, especially among young consumers, is significantly responsible for driving the market. An increasing trend towards occasion-based confectionery consumption is contributing to driving the sugar confectionery market demand. Further, the upsurging trend towards gifting confectionery products, driven by universal appeal and emotional connection associated with sweet treats, results in propelling the market growth. In addition, the demand for organic and natural sweets with unique and innovative flavors, as well as technological advancements for the processing and packaging of products, contributes to enhancing the market growth. 

Restraining Factors

The growing health concerns related to excess sugar consumption, including obesity and diabetes rates, may hamper the market demand. Further, stringent government regulations associated with sugar content, labelling, and packaging are challenging the market.

Market Segmentation

The Asia Pacific sugar confectionery market share is classified into product type and distribution channel.

• The hard boiled sweets segment held a major market share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The Asia Pacific sugar confectionery market is segmented by product type into hard boiled sweets, caramel & toffees, gums & jellies, mints, medicated confectionery, and others. Among these, the hard boiled sweets segment held a major market share in 2024 and is expected to grow at a significant CAGR during the forecast period. Hard boiled confectionery, also called hard candy and boiled sweets, is made by boiling or heating sugar-based syrups at a temperature of around 160 °C. The affordability of various confectionery items and premium products, along with the presence of an increased number of working population in the region, is responsible for driving the market.

• The hypermarket/supermarket segment dominated the market with a major share in 2024 and is expected to grow at a significant CAGR during the forecast period.

The Asia Pacific sugar confectionery market is segmented by distribution channel into hypermarket/supermarket, convenience stores, online retail, and others. Among these, the hypermarket/supermarket segment dominated the market with a major share in 2024 and is expected to grow at a significant CAGR during the forecast period. Hypermarket/supermarket offers a wide range of sugar confectionery products with ease of accessibility. Convenient shopping options and a one-stop shopping experience for various products of sugar confectionery items, aid in driving the market in the hypermarket/supermarket segment.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the Asia Pacific sugar confectionery market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Ferrero International SA
• Lotte Corporation
• Mars Incorporated
• Meiji Holdings Company Ltd
• Mondelez International Inc.
• Morinaga & Co. Ltd
• Nestle SA
• Orion Holdings Corporation
• Perfetti Van Melle BV
• The Bazooka Companies Inc.
• The Hershey Company
• Others

Recent Developments:

• In June 2023, Tic Tac, the confectionery brand of Ferrero India (part of Ferrero Group), one of the world’s leading manufacturers of sweet-packaged products, announced the national launch of its newest flavour, Spearmint.

• In March 2023, New Hershey’s KISSES Milklicious Chocolates introduced new Hershey’s KISSES Milklicious candies, featuring a creamy chocolate milk filling packed into the delicious center of a rich, milk chocolate Hershey’s KISSES candy.

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at Asia Pacific, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the Asia Pacific Sugar Confectionery Market based on the below-mentioned segments:

Asia Pacific Sugar Confectionery Market, By Product Type

• Hard Boiled Sweets
• Caramel & Toffees
• Gums & Jellies
• Mints
• Medicated Confectionery
• Others

Asia Pacific Sugar Confectionery Market, By Distribution Channel

• Hypermarket/Supermarket
• Convenience Stores
• Online Retail
• Others