Global Wipes Market Size To Worth USD 30.18 Billion by 2030 | CAGR of 4.56%

Category: Healthcare


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Global Wipes Market worth $30.18 Billion by 2030


According to a research report published by Spherical Insights & Consulting, the Global Wipes Market Size to grow from USD 22.10 billion in 2021 to USD 30.18 Billion by 2030, at a Compound Annual Growth Rate (CAGR) of 4.56% during the forecast period.

Global Wipes Market

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Browse key industry insights spread across 200 pages with 130 market data tables and figures & charts from the report on "Global Wipes Market Size, Share, and COVID-19 Impact Analysis By Product (Facial & Cosmetics, Baby, Hand & Body, Intimate), By Material (Non-woven, Woven), By Distribution Channel (supermarket and hypermarkets, convenience stores, pharmacy, e-commerce, others), by Region (North America, Europe, Asia-Pacific, Latin America, Middle East, and Africa), Analysis and Forecast 2021 – 2030." Get Detailed Report Description Here:


Wipes are a particular kind of material that are used for dabbing or washing off liquid and debris. Both woven and non-woven textiles are offered for wipes. They help to maintain a clean atmosphere. In both home and commercial settings, wipes are used. In order to combat plastic pollution issues and support environmental sustainability, market associations and major market players have recently focused on providing hygiene products made of biodegradable materials like natural bamboo, recycled plastic, organic cotton, and others.


COVID 19 Impact

Customers have been encouraged to use sanitising wipes, toilet paper, and facial tissues, which aid in containing the spread of the fatal COVID 19 virus, as a result of the rising number of people who are infected with the virus and its continued spread. Doctors and other healthcare personnel are now using alcohol-based speciality sheets for effective protection and germ-killing due to the rise in cases. According to research findings made public by the World Health Organisation, 333811 COVID 19 patients would be affected in the United States by the end of April. In addition, surface cleaners of all kinds are frequently used in homes to keep an atmosphere free of infections and prevent contamination from the floor.


Industry groups and major market players are now offering hygiene products comprised of biodegradable materials like natural bamboo, organic cotton, and others in an effort to reduce plastic pollution and support environmental sustainability. For instance, Coterie newborn Inc. released plant-based, compostable, and biodegradable newborn hygiene sheets on the American market in May 2021.


To lessen plastic pollution and promote environmental sustainability, industry associations and significant market players are increasingly providing hygiene goods made of biodegradable materials like natural bamboo, organic cotton, and others. Like the plant-based, compostable, and biodegradable newborn care sheets that Coterie Newborn Inc. introduced to the American market in May 2021.


It is projected that the availability of cleaning and hygiene items such towels, handkerchiefs, and other surface cleansers will reduce demand for the product. In addition, there are growing worries about the effects of heavy rain, deforestation, rising temperatures, and fire caused by the excessive logging of trees for the production of paper and other products based on pulp, which disrupts the supply of such goods.


Product Insights

The baby wipes segment to hold the largest market share over the forecast period

On the basis of product, the global wipes market is segmented into facial and cosmetics, hand and body, baby, and intimate. Among these, the baby wipes segment is dominating the market with the largest market share over the forecast period. The sensitive skin parts of the newborn, such as the nappy area, are of more concern to parents in the present period. As a result, they are using baby wipes to prevent rashes due to their many advantages, such as improved absorbent fabrics that assist to clean and reduce bacteria on the skin of babies and a decreased risk of infection as well as skin irritation.


Distribution Channel Insights

The supermarkets and hypermarkets segment is dominating the market over the forecast period

On the basis of distribution channel, the global wipes market is segmented into supermarket and hypermarkets, convenience stores, pharmacy, e-commerce, others. Among these, the supermarkets and hypermarkets segment is dominating the market with the largest market share over the forecast period. The development is due to consumers' growing propensity to buy toiletries from supermarkets and hypermarkets because these stores offer a large variety of goods. The number of suppliers has expanded as a result of supermarkets' acquisitions of several neighbourhood food stores in Europe and North America. Supermarkets are the ideal platform for all sorts of customers since they offer enormous benefits to the customers, including cheaper costs, freedom of product choices, and great visibility of worldwide brands.


Material Insights

The Non-Woven segment is dominating the market over the forecast period

On the basis of material, the global wipes market is segmented into woven and non-woven. Among these, the non-woven segment is dominating the market over the forecast period. Due to their softness and ability to absorb, non-woven wet wipes have gained a lot of appeal.


Regional Insights

North America is dominating the market with the largest market share over the forecast period


Global Wipes Market

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Due to a shift in consumer lifestyles, an increase in the proportion of working women, rising disposable income, and growing online shopping tendencies, North America will continue to dominate the industry with the biggest market share. Additionally, the region's market demand is being driven by women's growing knowledge of baby hygiene. The majority of European nations, including the U.K. and Germany, have begun emphasising hygiene, and consumers are willing to pay more on high-end hygiene products. Additionally, as women's disposable income has increased, they have been motivated to invest in premium hygiene products.


On the other hand, over the anticipated period, Asia Pacific would have the fastest market expansion. A few things, like growing urbanisation, are held accountable for the growth. Wet wipes are also easily accessible due to the region's growing popularity and high cost, which is another major reason promoting regional expansion. Rising product marketing initiatives among women and growing awareness of the harmful effects of unclean intimate areas, such as skin disorders, irritation, odour, and the possibility of cervical cancer, are the main factors driving the region's product demand.


Major vendors in the Global Wipes Market are The Clorox Company, KCWW, Reckitt Benckiser Group PLC, Unilever, Johnson & Johnson Services, Inc., TLC International, WipesPlus, The Honest Company, Procter and Gamble, Himalaya Wellness Company.


Market Segment

This study forecasts revenue at global, regional, and country levels from 2019 to 2030. Spherical Insights has segmented the global Wipes Market based on the below-mentioned segments:


Wipes Market, Product Analysis

  • Facial & Cosmetics
  • Hand 7 Body
  • Baby Wipes
  • Intimate
  • Others


Wipes Market, Material Analysis

  • Woven
  • Non-Woven


Wipes Market, Distribution Channel Analysis

  • Supermarkets & Hypermarkets
  • Convenience Stores
  • Pharmacy
  • E-Commerce
  • Others


Wipes Market, Regional Analysis

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • Uk
    • France
    • Italy
    • Spain
    • Russia
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Rest of Asia Pacific
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Middle East & Africa
    • UAE
    • Saudi Arabia
    • Qatar
    • South Africa
    • Rest of Middle East & Africa


About the Spherical Insights & Consulting

Spherical Insights & Consulting is a market research and consulting firm which provides actionable market research study, quantitative forecasting and trends analysis provides forward-looking insight especially designed for decision makers and aids ROI.

Which is catering to different industry such as financial sectors, industrial sectors, government organizations, universities, non-profits and corporations. The company's mission is to work with businesses to achieve business objectives and maintain strategic improvements. 



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