Global Text Analytics Market Size Is Expected To Grow To USD 108.82 Billion By 2035 | CAGR of 21.6%
Category: Information & TechnologyGlobal Text Analytics Market Size Is Expected To Grow To USD 108.82 Billion By 2035.
According to a research report published by Spherical Insights & Consulting, The Global Text Analytics Market Size Is Anticipated To Grow From USD 15.40 Billion In 2025 To USD 108.82 Billion By 2035, At A CAGR Of 21.6% During The Forecast Period 2026-2035.
Get more details on this report -
Browse 240 Market Data Tables And 45 Figures Spread Through 113 Pages and In-Depth TOC On the "Global Text Analytics Market Size, Share, and Analysis, By Deployment Model (On-premises and Cloud-based), By Organization Size (Large Enterprises and Small and Medium Enterprises (SMEs)), By Application (Competitive Intelligence, Customer Relationship Management, Predictive Analytics, Fraud Detection, Brand Reputation, and Others), By End User (Fast Moving Consumer Goods (FMCG), Banking Financial Services and Insurance (BFSI), Healthcare and Pharmaceuticals, Telecommunication, Government, Retail, and Others), and By Region (North America, Europe, Asia-Pacific, Latin America, Middle East, and Africa), Analysis and Forecast 2026 – 2035." Get Detailed Report Description Here: https://www.sphericalinsights.com/reports/text-analytics-market
Text analytics is the automated process of converting massive volumes of unstructured text into structured, actionable data. Businesses utilize these tools for sentiment analysis, customer service routing, and risk management. Market drivers include the exponential growth of digital content and the integration of advanced artificial intelligence. The technology's primary strength lies in its ability to uncover hidden behavioral patterns, giving companies a distinct competitive advantage. However, the market faces significant challenges, notably stringent data privacy mandates and the intricate complexity of processing human language and dialects.
The on-premises segment dominated the market in 2025 and is projected to grow at a substantial CAGR during the forecast period.
Based on the deployment model, the text analytics market is divided into on-premises and cloud-based. Among these, the on-premises segment dominated the market in 2025 and is projected to grow at a substantial CAGR during the forecast period. The on-premises segment led the market growth owing to stronger data security, regulatory compliance, and better control over sensitive enterprise information. Large organizations widely preferred on-premises solutions for customized integration and secure analytics operations.
The large enterprises segment accounted for the largest share in 2025 and is anticipated to grow at a significant CAGR during the forecast period.
Based on the organization size, the text analytics market is divided into large enterprises and small and medium enterprises (SMEs). Among these, the large enterprises segment accounted for the largest share in 2025 and is anticipated to grow at a significant CAGR during the forecast period. The large enterprises segment is growing due to high unstructured data volumes, strong IT investments, and increasing adoption of AI-driven analytics for customer insights, compliance management, fraud detection, and operational efficiency improvements.
The customer relationship management segment dominated the market in 2025 and is projected to grow at a substantial CAGR during the forecast period.
Based on the application, the text analytics market is divided into competitive intelligence, customer relationship management, predictive analytics, fraud detection, brand reputation, and others. Among these, the customer relationship management segment dominated the market in 2025 and is projected to grow at a substantial CAGR during the forecast period. The customer relationship management segment dominated the market growth due to increasing demand for customer sentiment analysis, personalized engagement, and real-time feedback monitoring. Businesses widely adopted text analytics to improve customer experience, retention, and brand management strategies.
The fast moving consumer goods (FMCG) segment accounted for the highest market revenue in 2025 and is anticipated to grow at a significant CAGR during the forecast period.
Based on the end user, the text analytics market is divided into fast moving consumer goods (FMCG), banking financial services and insurance (BFSI), healthcare and pharmaceuticals, telecommunication, government, retail, and others. Among these, the fast moving consumer goods (FMCG) segment accounted for the highest market revenue in 2025 and is anticipated to grow at a significant CAGR during the forecast period. The segment market growth is driven by rising demand for consumer sentiment analysis, personalized marketing, and brand monitoring. Increasing social media engagement and digital marketing adoption further accelerated text analytics usage globally.
North America is expected to hold the majority share of the global text analytics market during the forecast period.
Get more details on this report -
North America is expected to hold the majority share of the global text analytics market during the forecast period. North America is expected to hold the majority share of the global text analytics market due to advanced AI infrastructure, strong cloud adoption, and high investments in big data analytics across the United States and Canada. Growing demand for customer intelligence, fraud detection, and predictive analytics further supports regional market dominance.
Asia Pacific is anticipated to grow at the fastest pace in the global text analytics market during the forecast period. Asia-Pacific is anticipated to grow in the global text analytics market due to increasing AI adoption, rapid digitalization, and expanding cloud infrastructure across China, India, Japan, and South Korea, driving demand for advanced analytics solutions.
Major vendors in the global text analytics market are Microsoft Corporation, SAP SE, IBM Corporation, Infegy, Inc., SAS Institute, Oracle Corporation, Clarabridge, Inc., Altair Engineering, Inc., Lexalytics, Inc., OpenText Corporation, Luminoso Technologies, Inc., MeaningCloud, Bitext Innovations SL, Megaputer Intelligence, Inc., and Others.
Key Target Audience
- Market Players
- Investors
- End-users
- Government Authorities
- Consulting and Research Firm
- Venture capitalists
- Value-Added Resellers (VARs)
Key Market Development
- In November 2025, OpenText was recognized as a Leader in the IDC MarketScape for General-Purpose Knowledge Discovery Software. The company was acknowledged for its hybrid AI strategy, scalable content analytics, compliance-focused solutions, and efficient processing of complex multimedia data, supporting secure enterprise AI and information management initiatives.
- In May 2025, the U.S. Environmental Protection Agency (EPA) launched an OpenAI-based artificial intelligence platform agency-wide to enhance employee productivity in drafting and reviewing documents. The tool supports tasks such as public comment analysis, grant oversight, and backlog reduction, while maintaining human oversight. Officials described it as a workforce multiplier, improving efficiency.
Market Segment
This study forecasts revenue at global, regional, and country levels from 2020 to 2035. Spherical Insights has segmented the text analytics market based on the below-mentioned segments
Global Text Analytics Market, By Deployment Model
- On-premises
- Cloud-based
Global Text Analytics Market, By Organization Size
- Large Enterprises
- Small and Medium Enterprises (SMEs)
Global Text Analytics Market, By Application
- Competitive Intelligence
- Customer Relationship Management
- Predictive Analytics
- Fraud Detection
- Brand Reputation
- Others
Global Text Analytics Market, By End User
- Fast Moving Consumer Goods (FMCG)
- Banking Financial Services and Insurance (BFSI)
- Healthcare and Pharmaceuticals
- Telecommunication
- Government
- Retail
- Others
Global Text Analytics Market, By Regional Analysis
- North America
- US
- Canada
- Mexico
- Europe
- Germany
- UK
- France
- Italy
- Spain
- Russia
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Rest of Asia Pacific
- South America
- Brazil
- Argentina
- Rest of South America
- Middle East & Africa
- UAE
- Saudi Arabia
- Qatar
- South Africa
- Rest of the Middle East & Africa
About the Spherical Insights & Consulting
Spherical Insights & Consulting is a market research and consulting firm which provides actionable market research study, quantitative forecasting and trends analysis provides forward-looking insight especially designed for decision makers and aids ROI. Which is catering to different industry such as financial sectors, industrial sectors, government organizations, universities, non-profits and corporations. The company's mission is to work with businesses to achieve business objectives and maintain strategic improvements.
CONTACT US:
For More Information on Your Target Market, Please Contact Us Below:
Phone: +1 303 800 4326 (the U.S.)
Phone: +91 90289 24100 (APAC)
Email: inquiry@sphericalinsights.com, sales@sphericalinsights.com
Contact Us: https://www.sphericalinsights.com/contact-us
Need help to buy this report?